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Content, strategy, marketing, conversion: how does it all fit together?
Following on the upcoming Liferay Commerce, Mattew Draper wrote an excellent blog last month on the importance of connecting content and commerce. He made a solid case for building both sides on a...
https://webserver-liferaywww-prd.lfr.cloud/web/guest/blog/customer-experience/content-strategy-marketing-conversion-how-does-it-all-fit-together-
Redesigning the Liferay Mobile Events App
At Liferay, we have regular events across the world, including France, Germany, Brazil and, of course, North America. Each event needs a dedicated marketing site and mobile experience, with diverse...
https://webserver-liferaywww-prd.lfr.cloud/web/guest/blog/customer-experience/redesigning-the-liferay-mobile-events-app
The What and Why of Customer Data Platforms
As part of the vision for Liferay Analytics Cloud, product manager Jon Lee did a deep dive into customer data platforms and why companies need them as part of their digital strategies. With the...
https://webserver-liferaywww-prd.lfr.cloud/web/guest/blog/customer-experience/the-what-and-why-of-customer-data-platforms
Transforming Autonomous Vehicle Production with Big Data
Aptiv, formerly called Delphi, sees themselves as a company that addresses urban mobility challenges. When you look at population increases that are coming in the next decade, it becomes clear that...
https://webserver-liferaywww-prd.lfr.cloud/web/guest/blog/current-experiences/transforming-autonomous-vehicle-production-with-big-data
What’s Coming for Web Experience Management in Liferay DXP
Due to our portal-heritage platform, web experience management has always been a little different in Liferay DXP. At LSNA, Angelo Youn shared the latest features for building web experiences in...
https://webserver-liferaywww-prd.lfr.cloud/web/guest/blog/liferay-experience/what-s-coming-for-web-experience-management-in-liferay-dxp
How Dropbox Ensures Success for Its Partner Portal
At Liferay, we hear over and over from our customers that partners are a critical component of their success. To that end, being able to deliver an exceptional partner experience is just as...
https://webserver-liferaywww-prd.lfr.cloud/web/guest/blog/customer-experience/how-dropbox-ensures-success-for-its-partner-portal
Optimizing Business Processes With Form-Based Applications
Sometimes when we take pictures, we surface small pieces of what we’re experiencing. But the world we see is much bigger than the pictures we take. There’s a huge opportunity within business...
https://webserver-liferaywww-prd.lfr.cloud/web/guest/blog/customer-experience/optimizing-business-processes-with-form-based-applications
Artificial Intelligence and Effective Learning in Industry 4.0
Think back to when modern, digital technology didn’t exist. How did we do our jobs? People would go to work, do the same thing every day, and if they built up enough experience, they would be...
https://webserver-liferaywww-prd.lfr.cloud/web/guest/blog/customer-experience/artificial-intelligence-and-effective-learning-in-industry-4-0
Content, Strategy, Marketing, Conversion
Following the release of Liferay Commerce, Matthew Draper wrote an excellent blog on the importance of connecting content and commerce. He made a solid case for building both sides on a single...
https://webserver-liferaywww-prd.lfr.cloud/web/guest/blog/customer-experience/content-strategy-marketing-conversion
5 Problemas de Gestão de TI: Resolva-os com um software DXP
A idade moderna dos negócios digitais traz novas possibilidades e desafios relacionados à eficiência da gestão de TI, o que diz respeito à forma que uma empresa gerencia seus recursos tecnológicos...
https://webserver-liferaywww-prd.lfr.cloud/web/guest/blog/current-experiences/5-problemas-de-gestao-de-ti-resolva-os-com-um-software-dxp
Three Communication Challenges Your Intranet Can Solve
There’s hardly a company out there that doesn’t struggle with effective communication within the workplace. In fact, 86% of executives cite ineffective communication as the cause of workplace...
https://webserver-liferaywww-prd.lfr.cloud/web/guest/blog/customer-experience/three-communication-challenges-your-intranet-can-solve
Vantagens de Mapear a Experiência de Usuários Identificados
Mais do que nunca, o sucesso de uma empresa depende do entendimento e engajamento com sua audiência online de forma cada vez mais significativa. E apesar do marketing digital ajudar a conectar o...
https://webserver-liferaywww-prd.lfr.cloud/web/guest/blog/customer-experience/vantagens-de-mapear-a-experiencia-de-usuarios-identificados
Cómo conseguir incrementar la fidelización del cliente en la era digital
La era de la transformación digital ha ayudado a las empresas a comprender y a conectarse mejor con sus audiencias objetivo, gracias a los insights obtenidos de novedosas funcionalidades como: el...
https://webserver-liferaywww-prd.lfr.cloud/web/guest/blog/customer-experience/como-conseguir-incrementar-la-fidelizacion-del-cliente-en-la-era-digital
6 Elementos dos Melhores Softwares para Portal do Cliente
O que clientes modernos esperam de suas experiências digitais? Eles desejam experiências responsivas, que engajem e sejam fáceis de usar em todos os pontos de contato. Portais do cliente são uma...
https://webserver-liferaywww-prd.lfr.cloud/web/guest/blog/customer-experience/6-elementos-dos-melhores-softwares-para-portal-do-cliente
¿Qué es el Agile Inception?
Las metodologías ágiles ayudan a las empresas a entregar resultados frecuentes, generando más valor para los clientes. Hay distintas maneras de utilizarlas, diferentes abordajes y varias opciones...
https://webserver-liferaywww-prd.lfr.cloud/web/guest/blog/current-experiences/-que-es-el-agile-inception-
Resolvendo qualquer problema com o Design Sprint
O Design Sprint é uma metodologia criada pelo Google, agregando elementos de gestão estratégica, inovação, ciências do comportamento, design e mais. Juliana do Vale, líder de UX Design na...
https://webserver-liferaywww-prd.lfr.cloud/web/guest/blog/current-experiences/resolvendo-qualquer-problema-com-o-design-sprint
Die Ärmel hochkrempeln – auch in schwierigen Zeiten
Dieses Jahr war ein Jahr voller Herausforderungen. Während wir uns nun gerne von 2020 verabschieden und uns auf ein besseres 2021 freuen, ist Weihnachten eine Zeit, um über die vielen Dinge...
https://webserver-liferaywww-prd.lfr.cloud/web/guest/blog/liferay-experience/die-armel-hochkrempeln-auch-in-schwierigen-zeiten
La importancia de las ¿intranets?
El mundo laboral y empresarial ha venido sufriendo importantes transformaciones. El trabajo se ha convertido en una actividad cada vez más dinámica. Los modelos de organización han cambiado, y...
https://webserver-liferaywww-prd.lfr.cloud/web/guest/blog/employee-experience/la-importancia-de-las-intranets-
La importancia de conectar contenido y comercio electrónico
A medida que los clientes modernos adquieren mayor control sobre las experiencias propias y es menos probable que se dejen influenciar por los distribuidores en línea, las empresas deben cambiar el...
https://webserver-liferaywww-prd.lfr.cloud/web/guest/blog/customer-experience/la-importancia-de-conectar-contenido-y-comercio-electronico
21 Digital Commerce Stats Every B2B Professional Needs to Know in 2021
When we were looking ahead to the future of B2B customer experience last year, we could have never foreseen the massive changes ahead. Many businesses had to quickly change their entire business...
https://webserver-liferaywww-prd.lfr.cloud/web/guest/blog/customer-experience/21-digital-commerce-stats-every-b2b-professional-needs-to-know-in-2021