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Liferay es Líder por 10 veces consecutivas en el Cuadrante Mágico de Gartner para DXPs 2020
Nos complace haber sido reconocidos una vez más como Líder en el Gartner Magic Quadrant for Digital Experience Platforms 2020. Esta inclusión record convierte a Liferay en el único líder en 10...
https://webserver-liferaywww-prd.lfr.cloud/pt/web/guest/blog/liferay-experience/liferay-es-lider-por-10-veces-consecutivas-en-el-cuadrante-magico-de-gartner-para-dxps-2020
Liferay é Líder pela Décima vez no Quadrante Mágico do Gartner para DXPs 2020
Temos a honra de sermos reconhecidos mais uma vez como Líder no Quadrante Mágico do Gartner para Plataformas de Experiência Digital 2020. Esta inclusão recorde torna a Liferay a única solução líder...
https://webserver-liferaywww-prd.lfr.cloud/pt/web/guest/blog/liferay-experience/liferay-e-lider-pela-decima-vez-no-quadrante-magico-do-gartner-para-dxps-2020
Liferay es Líder por 10 veces consecutivas en el Gartner Magic Quadrant for Digital Experiences Platforms 2020
Nos complace haber sido reconocidos una vez más como Líderes en el Gartner Magic Quadrant for Digital Experience Platforms 2020. Este reconocimiento convierte a Liferay como único fabricante que...
https://webserver-liferaywww-prd.lfr.cloud/pt/web/guest/blog/current-experiences/liferay-es-lider-por-10-veces-consecutivas-en-el-gartner-magic-quadrant-for-digital-experiences-platforms-2020
A Behind the Scenes Look at One Companys Digital Transformation
Years of research on digital transformation have shown that success rates of these projects tend to be very low; less than 30% actually succeed. It can be especially challenging for companies with...
https://webserver-liferaywww-prd.lfr.cloud/pt/web/guest/blog/customer-experience/a-behind-the-scenes-look-at-one-companys-digital-transformation
Quais os Princípios do Customer Success?
Os modelos de negócios vivem a era da recorrência, um momento em que tudo que se produz tem potencial para ser comercializado como um serviço. Isso está evidente no âmbito do software - nas...
https://webserver-liferaywww-prd.lfr.cloud/pt/web/guest/blog/customer-experience/quais-os-principios-do-customer-success-
Why Businesses Need an API-Driven Strategy
Delivering great digital experiences only grows more difficult year after year. Today, a single web or mobile transaction crosses an average of 35 different technology systems or components,...
https://webserver-liferaywww-prd.lfr.cloud/pt/web/guest/blog/customer-experience/why-businesses-need-an-api-driven-strategy
5 Customer Experience Predictions for Manufacturers
Manufacturers are increasingly being called upon to integrate customer centricity into product, customer and service life cycles. As customer expectations continue to evolve, businesses will need...
https://webserver-liferaywww-prd.lfr.cloud/pt/web/guest/blog/customer-experience/5-customer-experience-predictions-for-manufacturers
Como Personalizar Experiências em Escala
O conceito de personalização não é novidade, mas vem se tornando a regra para estratégias de experiência do cliente. Entre os millennials e a geração Z que responderam uma pesquisa recente, 75%...
https://webserver-liferaywww-prd.lfr.cloud/pt/web/guest/blog/liferay-experience/como-personalizar-experiencias-em-escala
Commerce Business 101: How to Write an RFP for B2B Companies
Digital experiences in B2B commerce have been rapidly outpaced by B2C standards. While B2C companies are racing to provide more personalized and intuitive interactions, many B2B companies are still...
https://webserver-liferaywww-prd.lfr.cloud/pt/web/guest/blog/customer-experience/commerce-business-101-how-to-write-an-rfp-for-b2b-companies
Un Guía para el CMS Headless
Los profesionales de marketing han utilizado content management systems (CMSs) para gestionar sus contenidos online, pero la necesidad del marketing omnicanal transformó el CMS y llevó a la...
https://webserver-liferaywww-prd.lfr.cloud/pt/web/guest/blog/customer-experience/un-guia-para-el-cms-headless
¿Por qué el sector de seguros necesita ser omnicanal?
¿Crees que la omnicanalidad es solo una palabra de moda del sector tecnológico? Piénsalo una vez más. Las aseguradoras recurren cada vez más a las experiencias personalizadas y omnicanal,...
https://webserver-liferaywww-prd.lfr.cloud/pt/web/guest/blog/customer-experience/-por-que-el-sector-de-seguros-necesita-ser-omnicanal-
Como Escolher Seu E-Commerce B2B
De acordo com pesquisa da Forrester Research, 57% dos executivos B2B dizem que sua principal necessidade de investimento em tecnologia é em uma plataforma de e-commerce. Apesar de muitos executivos...
https://webserver-liferaywww-prd.lfr.cloud/pt/web/guest/blog/current-experiences/como-escolher-seu-e-commerce-b2b
Cómo conseguir incrementar la fidelización del cliente en la era digital
La era de la transformación digital ha ayudado a las empresas a comprender y a conectarse mejor con sus audiencias objetivo, gracias a los insights obtenidos de novedosas funcionalidades como: el...
https://webserver-liferaywww-prd.lfr.cloud/pt/web/guest/blog/customer-experience/como-conseguir-incrementar-la-fidelizacion-del-cliente-en-la-era-digital
5 Problemas de Gestão de TI: Resolva-os com um software DXP
A idade moderna dos negócios digitais traz novas possibilidades e desafios relacionados à eficiência da gestão de TI, o que diz respeito à forma que uma empresa gerencia seus recursos tecnológicos...
https://webserver-liferaywww-prd.lfr.cloud/pt/web/guest/blog/current-experiences/5-problemas-de-gestao-de-ti-resolva-os-com-um-software-dxp
Three Communication Challenges Your Intranet Can Solve
There’s hardly a company out there that doesn’t struggle with effective communication within the workplace. In fact, 86% of executives cite ineffective communication as the cause of workplace...
https://webserver-liferaywww-prd.lfr.cloud/pt/web/guest/blog/customer-experience/three-communication-challenges-your-intranet-can-solve
Vantagens de Mapear a Experiência de Usuários Identificados
Mais do que nunca, o sucesso de uma empresa depende do entendimento e engajamento com sua audiência online de forma cada vez mais significativa. E apesar do marketing digital ajudar a conectar o...
https://webserver-liferaywww-prd.lfr.cloud/pt/web/guest/blog/customer-experience/vantagens-de-mapear-a-experiencia-de-usuarios-identificados
Winning CX With a 4-D Customer Experience Strategy
One thing is very clear from the conversations at LSNA 2018: customer experience is still at the top of everyone’s mind. A number of our partners and customers shared stories about how they are...
https://webserver-liferaywww-prd.lfr.cloud/pt/web/guest/blog/customer-experience/winning-cx-with-a-4-d-customer-experience-strategy
Content, strategy, marketing, conversion: how does it all fit together?
Following on the upcoming Liferay Commerce, Mattew Draper wrote an excellent blog last month on the importance of connecting content and commerce. He made a solid case for building both sides on a...
https://webserver-liferaywww-prd.lfr.cloud/pt/web/guest/blog/customer-experience/content-strategy-marketing-conversion-how-does-it-all-fit-together-
Redesigning the Liferay Mobile Events App
At Liferay, we have regular events across the world, including France, Germany, Brazil and, of course, North America. Each event needs a dedicated marketing site and mobile experience, with diverse...
https://webserver-liferaywww-prd.lfr.cloud/pt/web/guest/blog/customer-experience/redesigning-the-liferay-mobile-events-app
The What and Why of Customer Data Platforms
As part of the vision for Liferay Analytics Cloud, product manager Jon Lee did a deep dive into customer data platforms and why companies need them as part of their digital strategies. With the...
https://webserver-liferaywww-prd.lfr.cloud/pt/web/guest/blog/customer-experience/the-what-and-why-of-customer-data-platforms
Transforming Autonomous Vehicle Production with Big Data
Aptiv, formerly called Delphi, sees themselves as a company that addresses urban mobility challenges. When you look at population increases that are coming in the next decade, it becomes clear that...
https://webserver-liferaywww-prd.lfr.cloud/pt/web/guest/blog/current-experiences/transforming-autonomous-vehicle-production-with-big-data
What’s Coming for Web Experience Management in Liferay DXP
Due to our portal-heritage platform, web experience management has always been a little different in Liferay DXP. At LSNA, Angelo Youn shared the latest features for building web experiences in...
https://webserver-liferaywww-prd.lfr.cloud/pt/web/guest/blog/liferay-experience/what-s-coming-for-web-experience-management-in-liferay-dxp
How Dropbox Ensures Success for Its Partner Portal
At Liferay, we hear over and over from our customers that partners are a critical component of their success. To that end, being able to deliver an exceptional partner experience is just as...
https://webserver-liferaywww-prd.lfr.cloud/pt/web/guest/blog/customer-experience/how-dropbox-ensures-success-for-its-partner-portal
Optimizing Business Processes With Form-Based Applications
Sometimes when we take pictures, we surface small pieces of what we’re experiencing. But the world we see is much bigger than the pictures we take. There’s a huge opportunity within business...
https://webserver-liferaywww-prd.lfr.cloud/pt/web/guest/blog/customer-experience/optimizing-business-processes-with-form-based-applications
Artificial Intelligence and Effective Learning in Industry 4.0
Think back to when modern, digital technology didn’t exist. How did we do our jobs? People would go to work, do the same thing every day, and if they built up enough experience, they would be...
https://webserver-liferaywww-prd.lfr.cloud/pt/web/guest/blog/customer-experience/artificial-intelligence-and-effective-learning-in-industry-4-0
Content, Strategy, Marketing, Conversion
Following the release of Liferay Commerce, Matthew Draper wrote an excellent blog on the importance of connecting content and commerce. He made a solid case for building both sides on a single...
https://webserver-liferaywww-prd.lfr.cloud/pt/web/guest/blog/customer-experience/content-strategy-marketing-conversion
The Future of Java and How It Affects Liferay
Java 11 was released on September 25, 2018 and with it came changes to the release and support model that has lead to some noise within the Java community. The two most notable concerns are the end...
https://webserver-liferaywww-prd.lfr.cloud/pt/web/guest/blog/current-experiences/the-future-of-java-and-how-it-affects-liferay
How JDK11 Affects Liferay Users
With the release of JDK11, Oracle’s new JAVA SE Support Policy brings sweepings changes to the Java Enterprise community. Others have already created great explanations of the changes to come, so I...
https://webserver-liferaywww-prd.lfr.cloud/pt/web/guest/blog/liferay-experience/how-jdk11-affects-liferay-users
Construção de Intranets com Liferay DXP 7.1
Há muito tempo, a intranet tem ocupado um papel central em empresas organizadas e eficientes, auxiliando a coordenar e conectar os funcionários ao redor do mundo. Além disso, esse tipo de...
https://webserver-liferaywww-prd.lfr.cloud/pt/web/guest/blog/liferay-experience/construcao-de-intranets-com-liferay-dxp-7-1
Five Powerful Ways to Improve Intranet User Experience Design
One of the primary goals for corporate intranets is to streamline employees’ daily tasks with a modern user experience that makes work easier. This usually requires some level of customization,...
https://webserver-liferaywww-prd.lfr.cloud/pt/web/guest/blog/customer-experience/five-powerful-ways-to-improve-intranet-user-experience-design
Como Mensurar Experiência do Cliente
Atualmente, uma experiência do cliente efetiva e bem construída é uma parte crucial das estratégias de negócio. Independente do segmento, tornar a experiência do consumidor alinhada às necessidades...
https://webserver-liferaywww-prd.lfr.cloud/pt/web/guest/blog/customer-experience/como-mensurar-experiencia-do-cliente
Novas Funcionalidades do Liferay DXP 7.1
O Liferay DXP 7.1 já está disponível e ele traz uma série de novas funcionalidades e atualizações de design, o que permite a utilização de muito mais ferramentas e utilidades. O Liferay DXP 7.1 é...
https://webserver-liferaywww-prd.lfr.cloud/pt/web/guest/blog/liferay-experience/novas-funcionalidades-do-liferay-dxp-7-1
How Getting Personalization Right Improves Customer Experience
In the 17th and early 18th century, it was difficult for hat makers to accurately measure the circumference of a head. They simply created a standard size and assumed it would fit everyone...
https://webserver-liferaywww-prd.lfr.cloud/pt/web/guest/blog/customer-experience/how-getting-personalization-right-improves-customer-experience
6 Must-See Features for Building an Intranet with Liferay DXP 7.1
Intranets have long been at the heart of well-organized and efficiently-run businesses, helping to coordinate and connect employees around the globe with each other and providing tools that aid in...
https://webserver-liferaywww-prd.lfr.cloud/pt/web/guest/blog/employee-experience/6-must-see-features-for-building-an-intranet-with-liferay-dxp-7-1
Portal X Site: Quando Utilizar
Portal X Site: Qual a diferença? Sites são feitos para gerar grande tráfego, enquanto portais têm seu foco em um grupo específico e limitado de usuários. Além disso, a maioria dos portais web...
https://webserver-liferaywww-prd.lfr.cloud/pt/web/guest/blog/customer-experience/portal-x-site-quando-utilizar
Exemplos de Aplicativos Para Funcionários
Funcionários de diversos segmentos estão usando mais do que nunca seus smartphones e acessórios para trabalhar. Eles também esperam que as empresas forneçam ferramentas para auxiliar melhor suas...
https://webserver-liferaywww-prd.lfr.cloud/pt/web/guest/blog/employee-experience/exemplos-de-aplicativos-para-funcionarios
Obstáculos na Implementação de Plataformas Móveis
Você desenvolve aplicativos para dispositivos móveis ou design responsivo para Web, mas continua encontrando grandes desafios que impedem que você obtenha sucesso? Você não é o único que enfrenta...
https://webserver-liferaywww-prd.lfr.cloud/pt/web/guest/blog/current-experiences/obstaculos-na-implementacao-de-plataformas-moveis
Quatro Perguntas Para Checar a Saúde Da Sua Intranet
Quando foi a última vez que você verificou se seus funcionários realmente encontram valor na intranet da empresa? Geralmente, as intranets são lançadas nas organizações e atualizadas apenas quando...
https://webserver-liferaywww-prd.lfr.cloud/pt/web/guest/blog/employee-experience/quatro-perguntas-para-checar-a-saude-da-sua-intranet
The Benefits of Mapping Experiences to Known Users
More than ever, a company’s success today depends on understanding and engaging with their target audience online on increasingly deep levels. And while digital marketing helps connect businesses...
https://webserver-liferaywww-prd.lfr.cloud/pt/web/guest/blog/customer-experience/the-benefits-of-mapping-experiences-to-known-users

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