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16 Clever Ways to Achieve Web Personalization
Personalized marketing has become a vital differentiating factor for many businesses. Increasingly, marketers are using their knowledge of the consumer to provide an experience that is unique and...
https://webserver-liferaywww-prd.lfr.cloud/ja/web/guest/blog/customer-experience/16-clever-ways-to-achieve-web-personalization
How Digital Experience Platforms Can Transform Your Business
Recently, Gartner reported that more than half of all organizations they surveyed owned two or more web content management (WCM) solutions. This is indicative of a major problem in digital business...
https://webserver-liferaywww-prd.lfr.cloud/ja/web/guest/blog/customer-experience/how-digital-experience-platforms-can-transform-your-business
Are You Struggling With Cyber Security?
Digital technology has made life much easier for many individuals. From reacquainting with old friends to completing basic financial transactions, our devices and networks have allowed us to...
https://webserver-liferaywww-prd.lfr.cloud/ja/web/guest/blog/current-experiences/are-you-struggling-with-cyber-security-
4 Key Takeaways as Financial Services Go Modular
Since the late 90s, banks and other financial institutions have witnessed a steep decline in customer loyalty. With high fixed costs due to branches and personnel, the traditional options are no...
https://webserver-liferaywww-prd.lfr.cloud/ja/web/guest/blog/current-experiences/4-key-takeaways-as-financial-services-go-modular
Digital Transformation: The Rise of the Digital City
Paul Thompson, Executive Director, and Matt Fulford, Chief Technology Officer at PFIKS DIGITAL INNOVATION, presented a webinar on the impact of digital transformation, referencing the work they...
https://webserver-liferaywww-prd.lfr.cloud/ja/web/guest/blog/customer-experience/digital-transformation-the-rise-of-the-digital-city
A Force for Good: How Digital Transformation is Changing Lives in The UK
It’s no secret that the UK public sector is undergoing a journey of digital transformation. In the process, citizens are experiencing faster and more meaningful interactions with their local...
https://webserver-liferaywww-prd.lfr.cloud/ja/web/guest/blog/customer-experience/a-force-for-good-how-digital-transformation-is-changing-lives-in-the-uk
¿Hablan los bancos en idioma millennial?
Ya nadie duda de que los nacidos entre 1980 y hasta mediados de los 90 son una generación particular que ha revolucionado lo que la tecnología nos ofrece en el presente. Los millennials representan...
https://webserver-liferaywww-prd.lfr.cloud/ja/web/guest/blog/customer-experience/-hablan-los-bancos-en-idioma-millennial-
The State of Digital Transformation in Financial Services
Digital transformation is often referred to as a sort of road. The beginning is uphill and it’s hard to get started. Later, you see obstacles ahead blocking the way. When a finish line appears in...
https://webserver-liferaywww-prd.lfr.cloud/ja/web/guest/blog/customer-experience/the-state-of-digital-transformation-in-financial-services
How to Create Customer Surveys That Actually Tell You Something
Customer surveys are a tried and true method of peeking inside the minds of both existing and potential clients so that companies in turn can better serve customers. While these question and answer...
https://webserver-liferaywww-prd.lfr.cloud/ja/web/guest/blog/customer-experience/how-to-create-customer-surveys-that-actually-tell-you-something
Answers to 4 Questions Every Marketer Has About Microservices
Microservices. You might have frequently heard this word concerning your company’s agile development, but how does it impact you as a marketer? Microservices are a form of software design focused...
https://webserver-liferaywww-prd.lfr.cloud/ja/web/guest/blog/current-experiences/answers-to-4-questions-every-marketer-has-about-microservices
How to Build Customer Loyalty in the Digital Age
The age of digital transformation has helped companies better understand and connect with their target audiences, with everything from dynamic content to page behavior insights helping to create a...
https://webserver-liferaywww-prd.lfr.cloud/ja/web/guest/blog/customer-experience/how-to-build-customer-loyalty-in-the-digital-age
Why Portals Are Becoming Digital Experience Platforms, According to the Gartner Magic Quadrant for Horizontal Portals
In a digital era in which the ability to provide superior customer experiences has become a competitive differentiator, portals and the things they’re really good at--personalizing experiences,...
https://webserver-liferaywww-prd.lfr.cloud/ja/web/guest/blog/current-experiences/why-portals-are-becoming-digital-experience-platforms-according-to-the-gartner-magic-quadrant-for-horizontal-portals
Why Back-End Integration Should Be Every Marketer’s Goal
The marketing strategies of companies across all types of industries are often focused on front-end priorities, such as implementing campaigns, shaping brand awareness through public relations,...
https://webserver-liferaywww-prd.lfr.cloud/ja/web/guest/blog/current-experiences/why-back-end-integration-should-be-every-marketer-s-goal
Liferay Roadshow 2017, soluciones simples para retos complejos
Como cada primavera, desde Liferay apoyamos a nuestros partner para hacer un roadshow por diferentes ciudades de la geografía española. Estos roadshows son encuentros de una mañana de duración...
https://webserver-liferaywww-prd.lfr.cloud/ja/web/guest/blog/current-experiences/liferay-roadshow-2017-soluciones-simples-para-retos-complejos
Liferay Demos IoT Integration at Road to Reinvention
A few months ago, the Liferay team held a Hackday, where we gave a bunch of programmers access to voice technology (like the Amazon Echo Dot) and a license for Liferay Digital Experience Platform...
https://webserver-liferaywww-prd.lfr.cloud/ja/web/guest/blog/liferay-experience/liferay-demos-iot-integration-at-road-to-reinvention
Five Successful Examples of IoT and Big Data Working Together
Big Data and the Internet of Things Go Hand in Hand The Internet of Things (IoT) is often discussed in terms of the services that connected devices enable, but its true impact comes from the...
https://webserver-liferaywww-prd.lfr.cloud/ja/web/guest/blog/current-experiences/five-successful-examples-of-iot-and-big-data-working-together
Mobile First, una exigencia clave para las empresas actuales
En la actualidad, cobra una importancia creciente para las empresas el hecho de disponer de una estrategia web que incorpore un diseño responsivo, es decir, que ofrezca al público una experiencia...
https://webserver-liferaywww-prd.lfr.cloud/ja/web/guest/blog/customer-experience/mobile-first-una-exigencia-clave-para-las-empresas-actuales
La mejora de los servicios públicos, la clave para generar confianza
Los nuevos hábitos de los ciudadanos, con un perfil de usuario hiperconectado y móvil, obligan a las administraciones a proporcionar un plus en los servicios que ofrecen. Los ciudadanos actuales...
https://webserver-liferaywww-prd.lfr.cloud/ja/web/guest/blog/customer-experience/la-mejora-de-los-servicios-publicos-la-clave-para-generar-confianza
Why Your Marketing Technology is Not Impacting the Bottom Line
What’s the Number One Priority for Marketers Today? Do you agree or disagree with the following statement? The number one priority for marketers today is to lead the company in finding new revenue...
https://webserver-liferaywww-prd.lfr.cloud/ja/web/guest/blog/current-experiences/why-your-marketing-technology-is-not-impacting-the-bottom-line
El entorno de trabajo, clave para crear espacios altamente creativos y motivadores
Se ha escrito mucho acerca de la influencia que ejercen los espacios de trabajo en el bienestar, la productividad y el desarrollo personal de los empleados. Hoy en día, estos valores cobran más...
https://webserver-liferaywww-prd.lfr.cloud/ja/web/guest/blog/current-experiences/el-entorno-de-trabajo-clave-para-crear-espacios-altamente-creativos-y-motivadores
Experiencias Digitales: nuevos modelos de relación con el cliente
Publicado en el Anuario de Computing. El nuevo usuario hiperconectado exige experiencia plena, continuada y personalizada. Las marcas que sean capaces de transformarse para proporcionar...
https://webserver-liferaywww-prd.lfr.cloud/ja/web/guest/blog/customer-experience/experiencias-digitales-nuevos-modelos-de-relacion-con-el-cliente
La próxima revolución digital que se nos viene encima
Decía Heráclito, el filósofo griego del siglo VI A.C., que “la única constante es el cambio”. Y es sorprendente ver cómo veinticinco siglos después, esta cita sigue más vigente que nunca. Aquellos...
https://webserver-liferaywww-prd.lfr.cloud/ja/web/guest/blog/current-experiences/la-proxima-revolucion-digital-que-se-nos-viene-encima
Aumenta y mejora tu empleabilidad
Como cada año, hemos publicado el calendario de Formación Oficial Liferay 2017para España y Portugal; que en esta ocasión, contempla más de 20 cursos entre Madrid, Barcelona, Bilbao y Lisboa. La...
https://webserver-liferaywww-prd.lfr.cloud/ja/web/guest/blog/current-experiences/aumenta-y-mejora-tu-empleabilidad
Cómo crear experiencias digitales que apoyen el marketing de la empresa: 4 estrategias claves
Publicado en El Publicista En un entorno cambiante, las empresas que pretenden tener éxito en el nuevo panorama digital se enfrentan a una interesante paradoja: de un lado, las oportunidades de...
https://webserver-liferaywww-prd.lfr.cloud/ja/web/guest/blog/customer-experience/como-crear-experiencias-digitales-que-apoyen-el-marketing-de-la-empresa-4-estrategias-claves
Jumpstart Your Omnichannel Experience by Asking These Four Questions
In the first part of this series, we discussed the importance of uniting the customer experience across touchpoints and building a cross-functional team to manage it. In part two of the series, we...
https://webserver-liferaywww-prd.lfr.cloud/ja/web/guest/blog/customer-experience/jumpstart-your-omnichannel-experience-by-asking-these-four-questions
Negocio Electrónico vs. Negocio Digital
Un negocio digital es aquel que centra su estrategia en el uso de la tecnología para crear nuevo valor modificando los procesos y los modelos de negocio, las experiencias de cliente y las...
https://webserver-liferaywww-prd.lfr.cloud/ja/web/guest/blog/current-experiences/negocio-electronico-vs-negocio-digital
Ser desarrollador Front-End en un entorno Liferay
Es frecuente encontrar en las empresas equipos multidisciplinares formados por perfiles de desarrolladores de BackEnd, UX, infraestructura o FrontEnd que trabajan de forma conjunta, en vez de en...
https://webserver-liferaywww-prd.lfr.cloud/ja/web/guest/blog/current-experiences/ser-desarrollador-front-end-en-un-entorno-liferay
Better Data Comes from Better Systems: 3 Tips for Your Data Analytics Strategy
What’s Your Data Analytics Strategy? It’s a question we hear often these days. Companies are leaning on technology’s ability to pull in customer data at every point, and that massive amount of data...
https://webserver-liferaywww-prd.lfr.cloud/ja/web/guest/blog/current-experiences/better-data-comes-from-better-systems-3-tips-for-your-data-analytics-strategy
Xamarin con Azure en el Xamarin Dev Days Madrid
Os traigo la última entrega de la serie de videos sobre el Xamarin Dev Days Madrid, iniciativa promovida por el meetup de Cross Development para fomentar el uso de Xamarin y difundir sus ventajas....
https://webserver-liferaywww-prd.lfr.cloud/ja/web/guest/blog/current-experiences/xamarin-con-azure-en-el-xamarin-dev-days-madrid
El CIO es y será un perfil clave para la Transformación Digital
La evolución de las nuevas tecnologías ha provocado, según indican estudios recientes1, que más de la mitad de los CIOs de las grandes empresas hayan tenido que rediseñar la dirección estratégica...
https://webserver-liferaywww-prd.lfr.cloud/ja/web/guest/blog/current-experiences/el-cio-es-y-sera-un-perfil-clave-para-la-transformacion-digital
Introducción a Xamarin
En Liferay acogimos el último Xamarin Dev Days de Madrid, una iniciativa de experiencia muy práctica promovida por Microsoft y el meetup de Cross Development para fomentar el uso de Xamarin y...
https://webserver-liferaywww-prd.lfr.cloud/ja/web/guest/blog/current-experiences/introduccion-a-xamarin
Objetivo: Aseguradora Omnicanal
La omnicanalidad ha llegado al mundo asegurador. Cada vez son más las aseguradoras que recurren a ofrecer experiencias personalizadas y omnicanal para sus clientes. Y es que la omnicanalidad ya no...
https://webserver-liferaywww-prd.lfr.cloud/ja/web/guest/blog/customer-experience/objetivo-aseguradora-omnicanal
Key Lessons from One Healthcare Company's Brand New Customer Experience
Delighting Customers Starts With Knowing Them The advice for creating better customer experience seems endless these days, but there’s one thing everyone agrees on: If you really want to please...
https://webserver-liferaywww-prd.lfr.cloud/ja/web/guest/blog/customer-experience/key-lessons-from-one-healthcare-company-s-brand-new-customer-experience
B2B Commerce: When does Headless make sense
Recently, there has been a lot of discussion and a fair amount of hype around Headless Commerce. But, what does the concept really mean in practice and is it an approach that makes sense for your...
https://webserver-liferaywww-prd.lfr.cloud/ja/web/guest/blog/customer-experience/b2b-commerce-when-does-headless-make-sense
IIoT Data: From Sensing to Predicting with Liferay and Timbergrove
Abstract In this article, we take a step-by-step look at how a successful Industrial Internet of Things (IIoT) project works—from the data origins (e.g., a physical sensor) to data capture,...
https://webserver-liferaywww-prd.lfr.cloud/ja/web/guest/blog/current-experiences/sensing-predicting-iiot-data-liferay-timbergrove
“Best of Breed” oder “Best of Suite”? Bei Customer-Experience-Systemen gilt: “Best of Both”
IT-Verantwortliche und Manager müssen sich beim Design ihrer Software-Architektur im Unternehmen immer wieder die Frage stellen: Entscheide ich mich für eine “Best of Breed” oder “Best of...
https://webserver-liferaywww-prd.lfr.cloud/ja/web/guest/blog/customer-experience/customer-experience-best-of-breed-vs-best-of-suite
Was ist Digital Customer Experience – und warum ist sie wichtig?
Es ist unbestreitbar – eine bessere Customer Experience ist entscheidend für den geschäftlichen Erfolg im B2B und B2C. Doch was genau ist überhaupt Customer Experience – und was ist der Unterschied...
https://webserver-liferaywww-prd.lfr.cloud/ja/web/guest/blog/customer-experience/was-ist-digital-customer-experience
6 Gründe ein Headless CMS zu nutzen
Wer smart ist, verzichtet heutzutage auf den Kopf: „Headless CMS”-Systeme sind der Schlüssel, um digitale Customer Experiences über alle Kanäle hinweg zu ermöglichen. Warum das so ist, erklären wir...
https://webserver-liferaywww-prd.lfr.cloud/ja/web/guest/blog/customer-experience/6-gruende-fuer-headless-cms
5 sinais de que está na hora de substituir seu sistema legado
Saber se está na hora de abandonar um sistema legado ineficiente nem sempre é uma decisão simples. Mesmo quando pesquisas mostram que está na hora de trocar essa tecnologia, nem todas as pessoas da...
https://webserver-liferaywww-prd.lfr.cloud/ja/web/guest/blog/current-experiences/sinais-de-que-esta-na-hora-de-substituir-seu-sistema-legado
Qual a diferença entre CMS, Portal e DXP?
As ferramentas de criação de experiências digitais para clientes vêm evoluindo conforme a mudança nas necessidades dos consumidores. Com isso, elas têm se tornado plataformas de experiência digital...
https://webserver-liferaywww-prd.lfr.cloud/ja/web/guest/blog/current-experiences/diferenca-entre-cms-portal-e-dxp
When It Comes to Digital Strategy, Are You a Leader or Lagger?
Though every industry is different, there is something all companies are dealing with: a quickly changing sales landscape. With the rise of mobile and highly-connected customers, the days of cold...
https://webserver-liferaywww-prd.lfr.cloud/ja/web/guest/blog/current-experiences/when-it-comes-to-digital-strategy-are-you-a-leader-or-lagger-
The Future of Customer Experience? Think Small
How Micro-Engagements are About to Change the Loyalty Landscape I'm sitting at airport terminal gate C74 waiting to board my United flight to San Francisco, and I have a weird thought: I might be...
https://webserver-liferaywww-prd.lfr.cloud/ja/web/guest/blog/customer-experience/the-future-of-customer-experience-think-small
The 3 Key Digital Strategies Every Bank Must Improve
The banking industry is trending up. With greater accountability and transparency in our institutions, customers are finally coming around to their banks. Confidence is being restored and their...
https://webserver-liferaywww-prd.lfr.cloud/ja/web/guest/blog/customer-experience/the-3-key-digital-strategies-every-bank-must-improve
Elevating the Mobile Experience
By now, we've heard of the necessity of creating a good experience for our mobile viewers. Yet, we're not always quite sure where to start or what factors should be considered in the process. As a...
https://webserver-liferaywww-prd.lfr.cloud/ja/web/guest/blog/customer-experience/elevating-the-mobile-experience
The Age of the Customer: The Unstoppable Rise of Customer Experience Management
We have entered a defining moment in customer experience—and most people are barely aware it's happening. The convergence of three very different factors is completely redefining how customers are...
https://webserver-liferaywww-prd.lfr.cloud/ja/web/guest/blog/customer-experience/the-age-of-the-customer-the-unstoppable-rise-of-customer-experience-management
What is the Shift Toward Digital Experience?
Today I Learned: The homepage of your website does not count as your digital presence. If you think about the way people interact with companies today, it’s not just through one website or one...
https://webserver-liferaywww-prd.lfr.cloud/ja/web/guest/blog/customer-experience/what-is-the-shift-toward-digital-experience-
7 Technical Questions to Ask in Your Portal Evaluation
If you are struggling to choose the right web platform for your project, you’re not alone. There are many options to choose from, each claiming to be better than the rest. How do you choose for...
https://webserver-liferaywww-prd.lfr.cloud/ja/web/guest/blog/current-experiences/7-technical-questions-to-ask-in-your-portal-evaluation
Finding the Right Venue for Your Networking Event
It's hard enough to get certain developer types to mingle for even a little while without constantly checking their phones for the best time to make their exit. It can be challenging to plan a...
https://webserver-liferaywww-prd.lfr.cloud/ja/web/guest/blog/current-experiences/finding-the-right-venue-for-your-networking-event
La parola ai Partner: Noema STI
Oggi incontriamo Luigi Caforio, CEO di Noema STI, per scoprire i motivi che l'hanno portato a scegliere Liferay come vendor di riferimento. Nome e cognome Luigi Caforio Professione CEO di Noema...
https://webserver-liferaywww-prd.lfr.cloud/ja/web/guest/blog/business-partner-experience/la-parola-ai-partner-noema-sti
5 Critical Things Nobody Tells You About Building a Journey Map
A journey map is like a travel guidebook. It helps translate a particular group of foreign behaviors and motivations into a language you and your organization can understand. Arguably the most...
https://webserver-liferaywww-prd.lfr.cloud/ja/web/guest/blog/customer-experience/5-critical-things-nobody-tells-you-about-building-a-journey-map
How Open Data is Changing the Government
The move toward a stronger, more transparent government might be happening sooner than you think. In March of 2016, President Barack Obama announced the launch of "The Opportunity Project," a new...
https://webserver-liferaywww-prd.lfr.cloud/ja/web/guest/blog/current-experiences/how-open-data-is-changing-the-government
Avoiding 3 Common Pitfalls of Web Personalization
With personalized marketing, marketers can deliver unique experiences for visitors that weren't previously possible. Customers who were once blasted with generic, static messaging can now be on the...
https://webserver-liferaywww-prd.lfr.cloud/ja/web/guest/blog/customer-experience/avoiding-3-common-pitfalls-of-web-personalization
How Micro-Engagements Will Forever Change Customer Experience
In my last post, I introduced the idea of customer experience micro-engagements—targeted, highly personalized interactions—and how persona-driven strategies would soon evolve to those that reflect...
https://webserver-liferaywww-prd.lfr.cloud/ja/web/guest/blog/customer-experience/how-micro-engagements-will-forever-change-customer-experience
What We Learned from 100 Mobile Banking App Reviews
For most of us, everyday banking starts with a mobile app. Who really has time to go to a branch during the week? Apps are the main window through which we see and experience our banks, and what...
https://webserver-liferaywww-prd.lfr.cloud/ja/web/guest/blog/customer-experience/what-we-learned-from-100-mobile-banking-app-reviews
How Financial Technology is Impacting Emerging Markets
For many of us, the advent of mobile technology has profoundly changed our lives. It has rewired the way we socialize, shop, and do business. But in other parts of the world, especially in emerging...
https://webserver-liferaywww-prd.lfr.cloud/ja/web/guest/blog/current-experiences/how-financial-technology-is-impacting-emerging-markets
5 Steps to Delivering Customer Support for the Enterprise
Today, providing great customer experience is a necessity. At every touchpoint along the customer journey, there is potential to make it or break it with your company. Positive interactions will go...
https://webserver-liferaywww-prd.lfr.cloud/ja/web/guest/blog/customer-experience/5-steps-to-delivering-customer-support-for-the-enterprise
A Global University Going Digital: The Story of NYU
Jim Robertson, Director of Digital Communications at NYU, and Andrew Gruhn, Solution Architect at sdg, presented at Liferay Symposium North America 2015. The following post is an edited transcript...
https://webserver-liferaywww-prd.lfr.cloud/ja/web/guest/blog/customer-experience/a-global-university-going-digital-the-story-of-nyu
What is Personalized Marketing?
Personalization is and has always been effective. Dale Carnegie once said, "a person's name is to that person the sweetest and most important sound in any language." In a sense, he was making a...
https://webserver-liferaywww-prd.lfr.cloud/ja/web/guest/blog/customer-experience/what-is-personalized-marketing-
O que é Autoatendimento Digital?
O que é autoatendimento digital? Autoatendimento digital ou autoatendimento (de maneira simples em uma definição de menos de 280 caracteres) é o termo abrangente para táticas de atendimento ao...
https://webserver-liferaywww-prd.lfr.cloud/ja/web/guest/blog/customer-experience/o-que-e-autoatendimento-digital
¿Qué es el Autoservicio Digital?
El autoservicio digital o autoservicio (en una definición muy sencilla de 280 caracteres) es el término general para aquellas tácticas de servicio al cliente que dan a los usuarios el poder de...
https://webserver-liferaywww-prd.lfr.cloud/ja/web/guest/blog/customer-experience/que-es-autoservicio-digital

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