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Drive Success With B2B Customer Journey Mapping I Liferay
What is Customer Journey Mapping? Customer journey mapping is the process of producing a visual tale of your brand’s customer experience. This activity aids companies in putting themselves in the...
https://webserver-liferaywww-prd.lfr.cloud/web/guest/blog/customer-experience/b2b-customer-journey-mapping
Cómo la integración con GenAI puede agilizar la creación de contenidos en Liferay
Con tantas soluciones innovadoras a nuestro alcance, es un momento único para trabajar en el sector tecnológico. Las nuevas herramientas de IA Generativa (GenAI) como Google Bard y ChatGPT de...
https://webserver-liferaywww-prd.lfr.cloud/web/guest/blog/liferay-experience/como-la-integracion-con-genai-puede-agilizar-la-creacion-de-contenidos-en-liferay
IIoT Data: From Sensing to Predicting with Liferay and Timbergrove
Abstract In this article, we take a step-by-step look at how a successful Industrial Internet of Things (IIoT) project works—from the data origins (e.g., a physical sensor) to data capture,...
https://webserver-liferaywww-prd.lfr.cloud/web/guest/blog/current-experiences/sensing-predicting-iiot-data-liferay-timbergrove
Cinco elementos fundamentales en el diseño de un portal web
El diseño de portales web es una materia objeto de estudio desde hace muchos años, que ha evolucionado desde el nacimiento de los primeros gateways estáticos (recordemos AOL o Yahoo). La...
https://webserver-liferaywww-prd.lfr.cloud/web/guest/blog/customer-experience/cinco-elementos-fundamentales-en-el-diseno-de-un-portal-web
Three Digital Transformation Lessons Financial Services Can Learn From Other Industries
This is part two of a three-part series, based on insights found in the benchmark report Assessing the Digital Landscape for Financial Institutions: How to Lead the Charge With People and...
https://webserver-liferaywww-prd.lfr.cloud/web/guest/blog/customer-experience/three-digital-transformation-lessons-financial-services-can-learn-from-other-industries
Apresentando Liferay Commerce 2.0
O Liferay Commerce 2.0 já está disponível e conta com novas funcionalidades que ajudam vendedores B2B a aumentar sua receita através de melhores experiências do cliente. Há muito o que comentar...
https://webserver-liferaywww-prd.lfr.cloud/web/guest/blog/liferay-experience/apresentando-liferay-commerce-2-0
Four Ways to Encourage Customer Trust in Your Company
Beneficial and long-lasting relationships between companies and their customers are built on trust, which begins with the first interactions audiences experience online. Great online experiences...
https://webserver-liferaywww-prd.lfr.cloud/web/guest/blog/customer-experience/four-ways-to-encourage-customer-trust-in-your-company
Semplificare le Esperienze Digitali per Tutti con Liferay DXP 7.4
In seguito agli enormi cambiamenti degli ultimi 18 mesi, le esigenze di agilità e adattabilità delle aziende si sono rivelate un fattore critico per raggiungere il successo, ora più che mai. Le...
https://webserver-liferaywww-prd.lfr.cloud/web/guest/blog/liferay-experience/semplificare-le-esperienze-digitali-per-tutti-con-liferay-dxp-7-4
Industrie - questions-réponses : 5 bonnes raisons d'adopter un Portail client
Dans un marché aussi concurrentiel que celui d'aujourd'hui, les industriels ont un certain nombre d'obstacles à surmonter pour parvenir à offrir des expériences digitales fluides et efficaces à...
https://webserver-liferaywww-prd.lfr.cloud/web/guest/blog/customer-experience/industrie-questions-reponses-5-bonnes-raisons-d-adopter-un-portail-client
Design na Liferay: como é o dia a dia do time?
Imagine um lugar onde é possível desenvolver carreira em design numa posição que lhe motiva diariamente, oferece suporte para o seu crescimento e, ao mesmo tempo, permite que você atue na...
https://webserver-liferaywww-prd.lfr.cloud/web/guest/blog/liferay-experience/design-na-liferay-como-e-o-dia-a-dia-do-time
Why Security Should Be a Business Leader Concern
Security can no longer be an issue only delegated to your IT or SecOps teams. The global average cost of a data breach increased by 2.6% from $4.24 million in 2021 to $4.35 million in 2022,...
https://webserver-liferaywww-prd.lfr.cloud/web/guest/blog/current-experiences/why-security-should-be-a-business-leader-concern
What is structured content and why is it important when selecting a CMS?
In my last blog, I discussed taxonomy and how it can play an important role to set your content strategy to a good start. This time I want to introduce you to another content strategy topic:...
https://webserver-liferaywww-prd.lfr.cloud/web/guest/blog/customer-experience/what-is-structured-content-and-why-is-it-important-when-selecting-a-cms-
Warum digitale Transformation eine Voraussetzung für B2B2C ist
Traditionell funktionierten Geschäftsmodelle so: Produkte werden entweder an Unternehmen (B2B) oder direkt an Endkunden (B2C) verkauft. Punkt. Der Raum für Geschäftsmodelle dazwischen war...
https://webserver-liferaywww-prd.lfr.cloud/web/guest/blog/current-experiences/warum-digitale-transformation-eine-voraussetzung-fur-b2b2c-ist
Conheça como ChatBots podem ajudar a evitar a evasão de clientes
Ao oferecer uma experiência digital omnichannel, as empresas têm uma nova dimensão de atendimento ao cliente, necessitando serem mais ágeis e precisas na comunicação para gerar valor para seus...
https://webserver-liferaywww-prd.lfr.cloud/web/guest/blog/customer-experience/conheca-como-chatbots-podem-ajudar-a-evitar-a-evasao-de-clientes
Setor Financeiro: Como tornar seu portal do cliente uma vantagem competitiva
Os portais de autoatendimento para clientes oferecem acesso completo, 24 horas por dia, 7 dias por semana, a uma grande variedade de informações e serviços essenciais – todos consolidados em uma...
https://webserver-liferaywww-prd.lfr.cloud/web/guest/blog/customer-experience/setor-financeiro-como-tornar-seu-portal-do-cliente-uma-vantagem-competitiva
Pourquoi le Low-code est essentiel pour la création de Portails clients en 2025
Dans ce monde axé sur le digital, vos clients se sont habitués à avoir un accès immédiat à l’information et à profiter d’expériences fluides. Ils s’attendent à ce que leurs demandes trouvent des...
https://webserver-liferaywww-prd.lfr.cloud/web/guest/blog/customer-experience/pourquoi-le-low-code-est-essentiel-pour-la-creation-de-portails-clients-en-2025
Banca de autoservicio: cómo ven los clientes B2B y B2C el autoservicio
El servicio al cliente de una empresa es quizás la parte más reveladora de su reputación. Si la experiencia del cliente (CX) está centrada en el usuario, optimizada y constantemente actualizada...
https://webserver-liferaywww-prd.lfr.cloud/web/guest/blog/category/banca-de-autoservicio-como-ven-los-clientes-b2b-y-b2c-el-autoservicio
Automated Order Management in B2B Commerce | Liferay
Order management in B2B commerce can be complex, particularly when processes are not automated. Multichannel marketing and keeping up with changing customer demands can prove to be even more...
https://webserver-liferaywww-prd.lfr.cloud/web/guest/blog/current-experiences/automated-order-management-b2b-commerce
Verbesserte Kundenerlebnisse und höhere Kundenbindung im Bankwesen
Banken müssen sich mit ihren Dienstleistungen von einer wachsenden Anzahl an Wettbewerbern abheben. Heute haben Kunden eine breite Palette von Möglichkeiten, ihre Bankgeschäfte zu erledigen. Sie...
https://webserver-liferaywww-prd.lfr.cloud/web/guest/blog/customer-experience/digitale-kundenerlebnisse-und-kundenbindung-im-bankwesen
Encouraging Collaboration and Innovation: The Impact of Digital Transformation on Research
From online databases that make accessing journals easier to advanced data analysis software that allows researchers to process complex datasets with unprecedented speed, digital tools have been...
https://webserver-liferaywww-prd.lfr.cloud/web/guest/blog/current-experiences/encouraging-collaboration-and-innovation-the-impact-of-digital-transformation-on-research
Vertigo Tecnologia é a primeira a receber o selo DXP Cloud Specialized Partner na América Latina
A Vertigo Tecnologia é a primeira empresa do ecossistema de parceiros Liferay na América Latina, e segunda no mundo, a conquistar o Selo DXP Cloud Specialized Partner. O reconhecimento posiciona a...
https://webserver-liferaywww-prd.lfr.cloud/web/guest/blog/liferay-experience/vertigo-tecnologia-e-a-primeira-a-receber-o-selo-dxp-cloud-specialized-partner-na-america-latina
Evolving with the Real Estate Industry: How Liferay DXP Meets Current and Future Needs
Standing out in the real estate industry doesn’t just require embracing new technologies, but a comprehensive digital transformation strategy. How can you implement a successful digital strategy...
https://webserver-liferaywww-prd.lfr.cloud/web/guest/blog/current-experiences/evolving-with-the-real-estate-industry-how-liferay-dxp-meets-current-and-future-needs
8 Boas Práticas para Sua Estratégia Omnichannel
O sucesso de estratégias omnichannel depende de experiências consistentes em todas as interações. Isso pode trazer vários benefícios tanto para o ambiente interno quanto externo da sua organização,...
https://webserver-liferaywww-prd.lfr.cloud/web/guest/blog/customer-experience/8-boas-praticas-para-sua-estrategia-omnichannel
Vier Fragen, um den Zustand Ihres Intranets zu überprüfen
Wann haben Sie zuletzt wirklich untersucht (und evtl. sogar gemessen), ob Ihr Unternehmensintranet den Mitarbeitenden einen Mehrwert bietet? Intranets werden häufig unternehmensweit eingeführt und...
https://webserver-liferaywww-prd.lfr.cloud/web/guest/blog/employee-experience/vier-fragen-um-den-zustand-ihres-intranets-zu-uberprufen
Why I Have No Idea if Other Coffee Shops are Good
And Other Benefits of Excellent Customer Experience I must admit, I'm a Starbucks loyalist. The reason is that on top of having flavors that tickle my palette, I know that I’ll be treated with...
https://webserver-liferaywww-prd.lfr.cloud/web/guest/blog/customer-experience/why-i-have-no-idea-if-other-coffee-shops-are-good
Six Blind Spots in Your Marketing Analytics
Modern analytics systems can leverage AI and machine learning to process data faster and with greater insights than what a single person can do. But they still rely on people making decisions. As...
https://webserver-liferaywww-prd.lfr.cloud/web/guest/blog/customer-experience/six-blind-spots-in-your-marketing-analytics
Principais elementos para a transformação digital do setor público
A administração pública passou recentemente por uma aceleração digital sem precedentes devido à pandemia, que criou um período de urgência para a implementação de serviços online. Agora, o desafio...
https://webserver-liferaywww-prd.lfr.cloud/web/guest/blog/current-experiences/principais-elementos-para-a-transformacao-digital-do-setor-publico
Predicciones de un ejecutivo de marketing B2B para la transformación digital en 2022
Los profesionales del marketing no son ajenos al cambio. Trabajan en un mundo en el que las preferencias de los consumidores cambian constantemente, en el que la tecnología evoluciona sin cesar y...
https://webserver-liferaywww-prd.lfr.cloud/web/guest/blog/current-experiences/predicciones-de-un-ejecutivo-de-marketing-b2b-para-la-transformacion-digital-en-2022
Calculando el ROI de un Gestor de Contenido Web
Tradicionalmente, las organizaciones han implementado los distintos sistemas de gestión de contenido web (Web Content Management, WCM por sus siglas en inglés) por los intangibles prometidos:...
https://webserver-liferaywww-prd.lfr.cloud/web/guest/blog/current-experiences/calculando-el-roi-de-un-gestor-de-contenido-web
How Global Companies Are Defending Against DDoS Attacks
Just a few weeks ago, the social media platform X suffered a massive DDoS attack, resulting in intermittent outages. Although this was one of the first big DDoS attacks of 2025, it’s certainly not...
https://webserver-liferaywww-prd.lfr.cloud/web/guest/blog/category/how-global-companies-are-defending-against-ddos-attacks
Liferay DXP 7.3: A Game-Changer for B2B Organizations
The early 2000s brought us MySpace, the iPod, and The Lord of the Rings movie franchise. At the same time, one developer would also create a framework that could produce multiple websites in a...
https://webserver-liferaywww-prd.lfr.cloud/web/guest/blog/liferay-experience/liferay-dxp-7-3-a-game-changer-for-b2b-organizations
Introducing Liferay DXP 7.2: Content, Personalization and Headless
The digital landscape is changing, and businesses with platforms that enable them to work smarter will adapt best. Today we’re excited to introduce Liferay DXP 7.2, digital experience software...
https://webserver-liferaywww-prd.lfr.cloud/web/guest/blog/customer-experience/introducing-liferay-dxp-7-2-content-personalization-and-headless
5 Signs It's Time to Break Up with Your Customer Portal
1. Your Customer Service Team is Overwhelmed. Customers are submitting more tickets or calls than your customer service team can handle, many of which for what should be straightforward...
https://webserver-liferaywww-prd.lfr.cloud/web/guest/blog/customer-experience/5-signs-it-s-time-to-break-up-with-your-customer-portal
10 Práticas para Alavancar o Uso do Seu Portal Móvel
Você decidiu que sua marca precisava de um portal móvel para aumentar o desempenho dos funcionários, ajudar os clientes ou ambos. Você então criou seu portal, refinou-o através do teste e lançou-o....
https://webserver-liferaywww-prd.lfr.cloud/web/guest/blog/current-experiences/10-praticas-para-alavancar-o-uso-do-seu-portal-movel
7 Cambios en los negocios digitales que vendrán en 2018
Las empresas están evolucionando constantemente la forma con la que operan, conectan con su audiencia objetivo y compiten en sus sectores. Si bien este es un proceso continuo que cambia a medida...
https://webserver-liferaywww-prd.lfr.cloud/web/guest/blog/current-experiences/7-cambios-en-los-negocios-digitales-que-vendran-en-2018
Partner Pulse | Trend Tecnologici: la visione dei partner Liferay sull’innovazione digitale
Nel contesto di una trasformazione digitale sempre più veloce e pervasiva, tenere il passo con i trend tecnologici emergenti è una sfida che le aziende non possono più rimandare. Ma quali...
https://webserver-liferaywww-prd.lfr.cloud/web/guest/blog/business-partner-experience/partner-pulse-trend-tecnologici-la-visione-dei-partner-liferay-sull-innovazione-digitale
What are the Five Moments of Truth in Marketing?
A customer journey is composed of many touchpoints. These points vary in importance, but the most integral ones are known as moments of truth, which Conduit has defined as the points in a...
https://webserver-liferaywww-prd.lfr.cloud/web/guest/blog/customer-experience/what-are-the-five-moments-of-truth-in-marketing
The Security Pillars Cloud Providers Must Support
Research from analyst firm Wikibon demonstrates that security has remained remarkably stable as the leading impediment to public cloud adoption. This is something I deal with constantly in my...
https://webserver-liferaywww-prd.lfr.cloud/web/guest/blog/current-experiences/the-security-pillars-cloud-providers-must-support
Liferay DXP 7.3: Un Gran Cambio para las Empresas B2B
La década del 2000 nos trajo MySpace, el iPod y la serie de películas de “El señor de los Anillos”. Al mismo tiempo, un desarrollador también crearía un framework que podría producir varios sitios...
https://webserver-liferaywww-prd.lfr.cloud/web/guest/blog/liferay-experience/liferay-dxp-7-3-un-gran-cambio-para-las-empresas-b2b
Celebrating 2 Years of Liferay DXP Cloud
On October 9th, 2018 we published a press release announcing the launch of Liferay DXP Cloud. Since then, a lot of things happened and we are excited to celebrate our 2-year anniversary today....
https://webserver-liferaywww-prd.lfr.cloud/web/guest/blog/liferay-experience/celebrating-2-years-of-liferay-dxp-clo-1

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