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The Great Digital Workplace Bake-Off
As disruptive technologies shake up whole industries and consumers of digital services develop ever greater expectations of the digital channels they use in every aspect of their lives, making sure...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/the-great-digital-workplace-bake-off
How to Estimate the Long-Term Cost of Mobile App Development
Mobile app development takes more than the initial cost to launch a product. Rather, successful development takes long-term strategies into consideration and plans for how an app will grow and be...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/current-experiences/how-to-estimate-the-long-term-cost-of-mobile-app-development
8 Best Practices for Your Omnichannel Strategy
Successful omnichannel strategies depend on consistent experiences across all interactions. These can provide many benefits to both the internal and external sides of your organization, including...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/8-best-practices-for-your-omnichannel-strategy
10 Ways to Increase User Adoption for Your Mobile Portal
You determined that your brand needed a mobile portal in order to boost the performance of employees, assist customers or both. You then created your portal, refined it through testing and launched...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/10-ways-to-increase-user-adoption-for-your-mobile-portal
Portal vs Web: ¿Cuándo utilizar cada uno?
Portal vs. Website: ¿Cuál es la diferencia? La principal diferencia entre los dos son sus objetivos: los websites son creados para generar tráfico, mientras que los portales web sirven para limitar...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/portal-vs-web-cuando-utilizar-cada-uno-
The State of Digital Transformation in Australia
iTnews conducted a survey into the state of digital transformation in Australia which registered 178 responses across multiple industries and organisational sizes. Nearly a quarter of all...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/current-experiences/the-state-of-digital-transformation-in-australia
Por que Chatbots São Essenciais para a Inovação em Bancos
A repentina popularidade dos chatbots é compreensível, já que interagimos com máquinas regularmente desde o lançamento da Siri em 2011. Mas enquanto quase a maioria dos usuários de smartphone já...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/por-que-chatbots-sao-essenciais-para-a-inovacao-em-bancos
How Can Your Brand Responsibly Embrace Fast Fashion?
The concept of "fast fashion" is changing the retail industry. While the idea of releasing new designs that meet changing fashion seasons in as little time as possible has been around for many...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/how-can-your-brand-responsibly-embrace-fast-fashion-
The Retail Bubble - How to Compete in an Era of Change
In the wake of numerous companies declaring bankruptcy and large amounts of stores closing across the United States, both brand executives and news outlets are declaring that the retail bubble has...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/the-retail-bubble-how-to-compete-in-an-era-of-change
5 Cosas que los directores tecnológicos estratégicos no hacen
“No hay peor momento que ahora para ser un CIO promedio” dijo un ejecutivo en una conferencia reciente. Si esa declaración por sí sola no capta la presión que se ejerce sobre un líder tecnológico,...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/current-experiences/5-cosas-que-los-directores-tecnologicos-estrategicos-no-hacen
4 Key Elements of IIoT Data Management
By 2025, analysts predict that Industrial Internet of Things (IIoT) will generate an economic value of $3.7 trillion, but not all manufacturers are ready to reap these benefits. In order to...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/current-experiences/4-key-elements-of-iiot-data-management
3 Gründe, warum jeder Digitalisierer die Abkürzung “DXP” kennen sollte
Zugegeben: Das Kürzel DXP, oder seine dahinter stehende Bedeutung “Digital Experience Platform”, ist ein wenig sperrig. Hinter diesen drei Buchstaben verbirgt sich aber eine Schlüsseltechnologie...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/current-experiences/3-grunde-warum-jeder-digitalisierer-die-abkurzung-dxp-kennen-sollte
Blog series: Portales efectivos. 4 ejemplos de portales de clientes en el sector de la banca y seguros
Mejorar la experiencia de los clientes debería ser una de las principales prioridades de toda empresa. Invertir en buenas herramientas de atención al cliente, como los portales, puede mejorar las...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/current-experiences/4-ejemplos-de-portales-clientes-en-el-sector-de-la-banca-y-seguros
What is B2B2C?
You’ve heard of B2B. You’ve heard of B2C. But how much do you know about the B2B2C model? Many companies arrange themselves around either a B2C or B2B model. Although these models are still highly...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/what-is-b2b2c
Blog series: Portales efectivos. 3 ejemplos de portales efectivos de clientes en el sector de la utilities.
Como hemos contado en el primer blog de la serie, las empresas del sector financiero y de seguros utilizanlos portales de Liferay para solucionar los más variados desafíos y para ofrecer una mejor...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/3-ejemplos-de-portales-efectivos-de-clientes-en-el-sector-de-la-utilities-
Benefits of Headless CMS: 7 Reasons to Go Headless
Headless CMSs were born out of new demands of the digital era. Specifically, to meet a business’s need to focus on engaging customers with personalised content through multiple channels at all...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/current-experiences/benefits-of-headless-cms
Digitale Transformation: Schluss mit dem Schubladendenken!
Ja, wir haben es alle gelernt: Digitalprojekte werden nicht durch Tools erfolgreich. Sondern dann, wenn wir magische Kundenerlebnisse schaffen. Das gilt übrigens mehr denn je auch für B2B. Aber...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/current-experiences/warum-wir-in-unserer-digitalen-transformation-immer-noch-die-falschen-schwerpunkte-setzen
Construir ou Comprar um Software de Portal?
Para que times de TI possam entregar as melhores soluções de portal para clientes, parceiros, corretores, agentes e funcionários, eles precisam se perguntar com cautela a seguinte pergunta: "nós...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/current-experiences/construir-ou-comprar-um-software-de-portal-
5 wichtige Kennzahlen zur Verbesserung der Customer Experience in der Fertigung
Im produzierenden Gewerbe geht es nicht mehr nur um die Herstellung physischer Produkte – ein verändertes Nachfrageverhalten der Kunden, disruptive digitale Technologien und nicht zuletzt eine...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/5-wichtige-kennzahlen-verbesserung-customer-experience-fertigung
Blog series: Portales efectivos. 8 ejemplos de portales de cliente efectivos en diferentes sectores.
Llegamos al último post de la serie de portales efectivos. Tras conocer diferentes ejemplos de empresas en el sector financiero y seguros y utilities, profundizaremos en ejemplos de distintos...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/8-ejemplos-de-portales-de-cliente-efectivos
What is the Difference Between Using a Point Solution and Holistic Approach for Your Portal Solutions?
In addition to deciding whether to buy or build portal software, IT teams have another critical business decision to make: Is it more beneficial to use a point solution for a portal or use a...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/current-experiences/what-is-the-difference-between-using-a-point-solution-and-holistic-approach-for-your-portal-solutions-
De estagiário a sênior: desenvolvendo uma carreira na Liferay
Imagina que você está nos períodos finais da sua graduação. Todo mundo só fala em TV Digital [ou qualquer tecnologia no hype] como o futuro da tecnologia. É o buzz do momento. Você estuda bastante...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/liferay-experience/desenvolvendo-uma-carreira-na-liferay
3 Key Considerations For Whether You Build or Buy Portal Software
For IT teams to deliver the best portal solutions for their customers, partners, agents, and employees, they have to carefully consider how to structure the best solution by asking, “do we build an...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/current-experiences/3-key-considerations-for-whether-you-build-or-buy-portal-software
Da Disney para a Liferay: como um líder de RH encontrou mágica em lugares inesperados
Na Disney, experiências mágicas e contos de fadas são esperadas, mas não em uma companhia global de software B2B. Matt Poladian, VP de People na Liferay, encontrou esta magia em lugares inesperados...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/liferay-experience/da-disney-para-a-liferay
10 razões para trabalhar na Liferay
Você que trabalha com front-end, back-end, testes, design, gestão de produtos, gestão de projetos, devops. Já parou para pensar qual o próximo passo da sua carreira? Aqui vão dez razões para te...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/liferay-experience/10-razoes-para-trabalhar-na-liferay
Liferay Vision: Conociendo el futuro de los eventos de Liferay
Tras varios años y experiencias locales (70 eventos en 44 ciudades con más de 18.000 asistentes), en 2021 hemos decidimos innovar, y seguir agregando valor creando un nuevo evento internacional que...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/current-experiences/liferay-vision-conociendo-el-futuro-de-los-eventos-de-liferay
Wir sind bemerkenswert... Liferay
Einer meiner früheren Chefs sagte einst regelmäßig den Satz “Tue Gutes und sprich darüber”. Gemeint war: Eigenlob muss nicht stinken. Ein Rat, der mir immer im Gedächtnis geblieben ist. Vielleicht...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/liferay-experience/wir-sind-bemerkenswert-liferay
5 datos clave para mejorar la experiencia de cliente de la industria en 2022
El sector de manufacturing ya no puede limitarse a la creación de productos físicos: las exigencias de los clientes, las nuevas tecnologías y la pandemia mundial han puesto la industria patas...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/5-datos-clave-para-mejorar-la-experiencia-de-cliente-de-la-industria-en-2022
Wie API-basierte E-Commerce-Plattformen die digitale Transformation in B2B beschleunigen
Durch die Integration verschiedener Systeme automatisiert eine API-basierte E-Commerce-Plattform manuelle Aufgaben und verbessert so die Interaktion und Zusammenarbeit zwischen allen an...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/wie-api-basierte-e-commerce-plattformen-die-digitale-transformation-in-b2b-beschleunigen
How the U.S. Navy Increased User Satisfaction of their Career Resources
The U.S. Navy is one of the most powerful naval forces in the world, with over 870,000 sailors, officers, and specialists. But this impressive workforce also brings with it a daunting challenge: ...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/how-the-u-s-navy-increased-user-satisfaction-of-their-career-resources
Echtzeitdaten-Streaming als Innovationsmotor für den Onlinehandel
Was sich bereits vor Corona deutlich abgezeichnet hat, lässt sich seit dem Frühjahr 2020 nicht mehr leugnen: Die Bedeutung des E-Commerce steigt, weltweit boomt der Onlinehandel. Die Folge: Für die...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/current-experiences/echtzeitdaten-streaming-innovationsmotor-onlinehandel
5 Gründe, warum Produktmanager beim Thema Customer Experience viel zu sagen haben
Bei nahezu jedem B2B-Hersteller steht die Weiterentwicklung der digitalen Customer Journey ganz oben auf der To-Do-Liste. Meist sind es Marketing, IT und Vertrieb, die bei diesen Programmen...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/5-grunde-warum-produktmanager-beim-thema-customer-experience-viel-zu-sagen-haben
3 Ways Digital Workplaces can Increase Employee Engagement
Despite the changes brought on by the one pandemic, one benefit shines through: global employee engagement was at an all time high in 2020 at 68%. Why is it that employee engagement, or the level...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/3-ways-digital-workplaces-can-increase-employee-engagement
Liferay Vision – Einblicke in die Zukunft von Liferay Events
Als sich eine Gruppe Entwickler in einem Konferenzraum eines deutschen Hotels zusammensetzte, um über Portlet-Spezifikationen zu sprechen, hätten sie nicht geahnt, dass dieses Gespräch den Beginn...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/liferay-experience/liferay-vision-einblicke-zukunft-liferay-events
Customer Experience: 3 Schritte, wie Versicherer die Aufholjagd meistern können
Im Wettlauf um eine bessere Customer Experience (CX) arbeiten Versicherungsunternehmen mit Hochdruck daran, den Wünschen der Kunden auch im digitalen Zeitalter optimal zu entsprechen. Denn eine...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/customer-experience-3-schritte-wie-versicherer-aufholjagd-meistern
3 Customer Portals' Insane ROI
When we think of producing jaw-dropping ROI for the business, improving customer experience is not always a strategy that comes to mind. In fact, many businesses still view customer experience...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/3-customer-portals-insane-roi
Liferay Digital Insider – kein Newsletter wie jeder andere
Die Geschichte des Newsletters ließe sich so zusammenfassen: Erst hui und dann lange Zeit pfui. Sie erinnern sich: Noch vor fünf Jahren waren Newsletter diese schrecklichen und plumpen, als...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/current-experiences/liferay-digital-insider-newsletter
Qual a importância do autosserviço?
O portal de autosserviço, ou autoatendimento, é uma das ferramentas mais poderosas para empresas que estão em busca do sucesso da experiência do cliente no ambiente digital. Eles dão poder para os...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/qual-a-importancia-do-autosservico
4 Formas de Mejorar la Experiencia del Cliente con el Autoservicio
Según Harvard Business Review, el 81% de los clientes de diferentes industrias intentan solucionar sus dudas por cuenta propia antes de comunicarse con el equipo de soporte de una empresa. Y lo que...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/4-formas-de-mejorar-la-experiencia-del-cliente-con-el-autoservicio
La Parola ai Partner: Adiacent
Nome e cognome Paola Castellacci Professione CEO presso Adiacent La tua passione Ho molto a cuore il tema della digitalizzazione e dell’industria 4.0: mi piace entrare nel vivo della parte...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/business-partner-experience/la-parola-ai-partner-adiacent
5 Killer-Elemente für Ihre digitale Strategie in B2B
Was behindert die digitale Transformation von Fertigungsunternehmen? In Umfragen wird immer wieder eine fehlende oder unzureichende digitale Strategie als Grund für Verzögerungen oder enttäuschte...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/digitale-strategie-in-b2b-fuenf-erfolgsfaktoren
Making Digital Experiences Easier for All with Liferay DXP 7.4
In the face of immense change in the past 18 months, businesses’ need to be agile and pivot quickly has proved to be a critical factor for success now, more than ever. Agile businesses are not...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/liferay-experience/announcing-liferay-dxp-7-4
3 Real-World Examples of Self-Service in Manufacturing
From manufacturer, to supplier, to customer, the success and longevity of each party is tightly connected to each other. So, manufacturers must provide the best experiences to each of their...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/3-examples-of-self-service-in-manufacturing
3 consideraciones clave sobre construir o comprar un software de portal
Para que los equipos de TI puedan ofrecer las mejores soluciones de portal para sus clientes, partners, agentes y empleados, deben considerar cuidadosamente cómo estructurar la mejor solución...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/current-experiences/3-consideraciones-clave-sobre-construir-o-comprar-un-software-de-portal
5 puntos de mejora de los directores estratégicos de tecnología
"No hay peor momento que el actual para ser un CIO", afirmó un ejecutivo en una conferencia reciente. Esta afirmación capta por sí sola la presión a la que está sometido un líder tecnológico: las...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/current-experiences/5-puntos-de-mejora-de-los-directores-estrategicos-de-tecnologia
How Integration Reduces Cost and Improves Efficiency
A simple CMS might have been enough when your business started. But as it grew, so too have the number of systems, technologies, and applications you use. Now your tech stack has become a monster:...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/current-experiences/how-integration-reduces-cost-and-improves-efficiency
Vienna’s Digital Calling – die Stadt Wien auf dem Weg zur Digitalisierungs-Hauptstadt Europas
Als eine der Vorreiterstädte in Europa setzt Wien in puncto Digitalisierung in vielerlei Hinsicht die Messlatte sehr hoch. Dabei verfolgt die Stadt eine Mission, denn Bürgermeister Michael Ludwig...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/current-experiences/wien-digitalisierungs-hauptstadt-europas
After-Sales-Portale: Die effiziente Art der Kundenbindung
Wir alle wissen: Mit dem Kauf fängt die Beziehung zwischen Anbieter und Kunde erst richtig an. Gerade im B2B-Bereich kommt dabei der Pflege einer Kundenbindung eine ganz besondere Rolle zu. Ein...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/after-sales-portale-die-effiziente-art-der-kundenbindung
6 Beispiele für herausragende Studentenportale
Sowohl im öffentlichen wie auch im privaten Bildungsbereich erwarten Studenten von ihren Bildungsorganisationen immer weiter entwickelte digitale Self-Service-Angebote. Die Gründe dafür liegen auf...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/6-beispiele-fur-herausragende-studentenportale
20 Must-Know Stats for Insurers in 2022
The last two years, we’ve experienced a period of unknown risk and a rise in health concerns. This led to more people scrambling to purchase insurance, but were insurers ready to serve these...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/20-must-know-stats-for-insurers-in-2022
Predicciones de transformación digital para 2022 de un ejecutivo de marketing B2B
Los profesionales de marketing no son ajenos al cambio. Ya han operado en un mundo donde las preferencias del cliente están siempre cambiando, la tecnología está en constante evolución y el mercado...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/predicciones-de-transformacion-digital-para-2022-de-un-ejecutivo-de-marketing-b2b
So gelingt eine digitale Markenführung mit Liferay DXP
Die Verwaltung von Corporate Websites ist heute ein Prozess, der in hohem Maße von Zusammenarbeit geprägt ist und an dem häufig Mitarbeiter aus verschiedenen Bereichen beteiligt sind, z. B....
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/business-partner-experience/liferay-dxp-cms-features
2021 na Liferay: um ano em retrospectiva
Se tem uma coisa que todo mundo pode concordar é que 2021 foi um ano atípico. Aqui na Liferay não foi diferente. Em 2021 completamos 11 anos na América Latina e, com certeza, nosso maior presente...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/liferay-experience/2021-na-liferay-um-ano-em-retrospectiva
PaaS vs SaaS — What’s the Difference?
SaaS, PaaS, what do these acronyms mean? Let us help you break down what each cloud offering means for your business. What’s the Difference Between SaaS and PaaS? PaaS and SaaS are just two of the...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/current-experiences/what-s-the-difference-between-saas-and-paas
Warum digitale Transformation eine Voraussetzung für B2B2C ist
Traditionell funktionierten Geschäftsmodelle so: Produkte werden entweder an Unternehmen (B2B) oder direkt an Endkunden (B2C) verkauft. Punkt. Der Raum für Geschäftsmodelle dazwischen war...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/current-experiences/warum-digitale-transformation-eine-voraussetzung-fur-b2b2c-ist
Why Customer Experience Transformation Should Happen on Liferay DXP
It no longer matters what industry you’re in, how many products your company sells, or how many locations you have. The secret to success in today’s highly competitive and fragmented market lies in...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/why-customer-experience-transformation-should-happen-on-liferay-dxp
Sind klassische Content-Management-Systeme noch zukunftsfähig?
Gehen wir nach den Maßstäben des Internets, so blicken Content-Management-Systeme (CMS) schon auf eine lange, reiche Geschichte zurück. Waren die ersten Websites noch kunstvoll “per Hand”...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/business-partner-experience/sind-klassische-content-management-systeme-noch-zukunftsfaehig
Was ist der Unterschied zwischen einem CMS, einem Portal und einer DXP?
In den letzten Jahren haben sich die Tools für die Ermöglichung digitaler Kundenerlebnisse zu leistungsstarken Plattformen weiterentwickelt. Doch was bedeutet dies konkret? Was ist der Unterschied...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/business-partner-experience/was-ist-der-unterschied-zwischen-einem-cms-einem-portal-und-einer-dxp-

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