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Por que Seu Mapa da Jornada do Cliente Não Corresponde à Realidade
Experiências do cliente excepcionais são criadas para atender e até superar as expectativas ao antecipar as próximas ações e interesses do público-alvo da empresa. No entanto, é necessário...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/por-que-seu-mapa-da-jornada-do-cliente-nao-corresponde-a-realidade
¿Está la Gestión de Contenido Empresarial realmente acabada?
A finales de 2016 Gartner declaró que la Gestión de Contenido Empresarial (Enterprise Content Management- ECM) estaba acabada, y superada por el término Servicios de Contenido. Esto fue recibido...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/current-experiences/-esta-la-gestion-de-contenido-empresarial-realmente-acabada-
Personalization vs SEO: Common Pitfalls of Creating Personalized Experiences
Content and online experience personalization are at the forefront of website innovations, providing users with customer journeys that react to their specific interests and actions. But the drive...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/personalization-vs-seo-common-pitfalls-of-creating-personalized-experiences
Cuatro preguntas para analizar la salud de tu intranet
¿Cuándo ha sido la última vez que has comprobado el valor que atribuyen tus empleados a la intranet de tu empresa? Frecuentemente, tras adoptar un software de intranet, las compañías ya no vuelven...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/employee-experience/cuatro-preguntas-para-analizar-la-salud-de-tu-intranet
8 Buenas prácticas para su estrategia omnicanal
Las estrategias omnicanales de éxito dependen de experiencias consistentes en todas las interacciones del customer journey. Algo que, al conseguirse, proporciona grandes beneficios tanto para el...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/8-buenas-practicas-para-su-estrategia-omnicanal
Cinco ejemplos de Intranet que potencian la productividad
Una de las promesas más interesantes de una intranet corporativa es que pueda aumentar la productividad de sus empleados. Pero, lamentablemente, las intranets no hacen este trabajo por sí solas....
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/employee-experience/cinco-ejemplos-de-intranet-que-potencian-la-productividad
Three Ways to Encourage Employee Buy-In for Digital Transformation
Companies across all industries are in the midst of digital transformation, overhauling and improving both back-end operations and customer-facing strategies through the use of modern technologies....
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/employee-experience/three-ways-to-encourage-employee-buy-in-for-digital-transformation
The Six Advantages of Portal-Heritage Digital Experience Platforms
Gartner has released their first ever Magic Quadrant for Digital Experience Platforms and has named Liferay as a Leader. The independent analysis saw Gartner evaluate 21 providers based on their...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/current-experiences/the-six-advantages-of-portal-heritage-digital-experience-platforms

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