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How Mobile Orchestrates Your Omnichannel Experience
Companies around the world are searching for a way to create omnichannel experiences for their target audiences, which connect all types of devices, online experiences and in-person interactions...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/how-mobile-orchestrates-your-omnichannel-experience
The Evolution of the Plugin Model — And Why It Needed to Evolve in the First Place
Sometimes I sit and reflect: what made me fall in love with Liferay? Maybe that sounds like a strange way to pass the time. But after almost 15 years of developing expertise in Liferay, it’s fair...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/liferay-experience/the-evolution-of-the-plugin-model
Quali sono gli ostacoli strutturali al cambiamento verso la digitalizzazione dei servizi pubblici?
Chi è rimasto indietro   In tutto il mondo, i governi centrali e locali hanno difficoltà a fornire servizi pubblici digitali. Per passare modelli digital-first, è necessario sapere da dove...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/current-experiences/quali-sono-gli-ostacoli-strutturali-al-cambiamento-verso-la-digitalizzazione-dei-servizi-pubblici-
38 Key Statistics Driving the Transformation of Citizen Experiences in the Public Sector
The Public Sector has been facing increasing pressure to modernize its services and streamline digital service delivery to engage a broader, more tech-savvy audience. Improving citizen satisfaction...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/38-key-statistics-driving-the-transformation-of-citizen-experiences-in-the-public-sector
¿Por qué el sector de seguros debe digitalizarse?
El Cliente de Seguros Moderno Cómo compras tu seguro? Llamas a un agente? Buscas online y comparas cotizaciones? Una encuesta de EY mostró que 42% de los consumidores ya se sienten cómodos en hacer...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/business-partner-experience/-por-que-el-sector-de-seguros-debe-digitalizarse-
Los pilares de la seguridad que deben ser soportados por los proveedores de servicios cloud
Un informe de Wikibon, una empresa de analistas, dice que la seguridad se ha mantenido estable como el principal impedimento para la adopción del servicio cloud público. Esto es un desafío al que...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/current-experiences/los-pilares-de-la-seguridad-que-deben-ser-soportados-por-los-proveedores-de-servicios-cloud
Looking Back and Looking Ahead: What’s Happening with Enablement at Liferay
2024 was an exciting year for me at Liferay. I joined the Liferay Enablement team, an incredible group of professionals who I can confidently call Liferay rockstars. Under the leadership of the...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/category/looking-back-and-looking-ahead-what-is-happening-with-enablement-at-liferay
Why Migrating to Liferay DXP from HCL DX Makes Sense For Your Business
In late 2018, when IBM announced it would be selling a large portion of the company’s software portfolio, including WebSphere Portal, to India-based HCL, the move was met with shock by many in the...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/liferay-experience/why-migrating-to-liferay-dxp-makes-sense-for-your-business
Drive Success With B2B Customer Journey Mapping I Liferay
What is Customer Journey Mapping? Customer journey mapping is the process of producing a visual tale of your brand’s customer experience. This activity aids companies in putting themselves in the...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/b2b-customer-journey-mapping
IIoT Data: From Sensing to Predicting with Liferay and Timbergrove
Abstract In this article, we take a step-by-step look at how a successful Industrial Internet of Things (IIoT) project works—from the data origins (e.g., a physical sensor) to data capture,...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/current-experiences/sensing-predicting-iiot-data-liferay-timbergrove
Cinco elementos fundamentales en el diseño de un portal web
El diseño de portales web es una materia objeto de estudio desde hace muchos años, que ha evolucionado desde el nacimiento de los primeros gateways estáticos (recordemos AOL o Yahoo). La...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/cinco-elementos-fundamentales-en-el-diseno-de-un-portal-web
Three Digital Transformation Lessons Financial Services Can Learn From Other Industries
This is part two of a three-part series, based on insights found in the benchmark report Assessing the Digital Landscape for Financial Institutions: How to Lead the Charge With People and...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/three-digital-transformation-lessons-financial-services-can-learn-from-other-industries
Want Better Customer Experience? Create a Cross-Functional Team
In a recent study, 46% of financial institution executives stated that the number one obstacle to addressing the full customer lifecycle is allowing different business units to own different parts...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/want-better-customer-experience-create-a-cross-functional-team
Apresentando Liferay Commerce 2.0
O Liferay Commerce 2.0 já está disponível e conta com novas funcionalidades que ajudam vendedores B2B a aumentar sua receita através de melhores experiências do cliente. Há muito o que comentar...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/liferay-experience/apresentando-liferay-commerce-2-0
Four Ways to Encourage Customer Trust in Your Company
Beneficial and long-lasting relationships between companies and their customers are built on trust, which begins with the first interactions audiences experience online. Great online experiences...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/four-ways-to-encourage-customer-trust-in-your-company
Industrie - questions-réponses : 5 bonnes raisons d'adopter un Portail client
Dans un marché aussi concurrentiel que celui d'aujourd'hui, les industriels ont un certain nombre d'obstacles à surmonter pour parvenir à offrir des expériences digitales fluides et efficaces à...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/industrie-questions-reponses-5-bonnes-raisons-d-adopter-un-portail-client
6 Vantagens de Plataformas de Experiência Digital com Herança de Portal
Gartner lançou seu primeiro Quadrante Mágico para Digital Experience Platforms e reconheceu a Liferay como um Líder. A análise independente do Gartner avaliou 21 provedores baseando-se na...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/current-experiences/6-vantagens-de-plataformas-de-experiencia-digital-com-heranca-de-portal
5 desafios de TI que a nuvem ajuda a resolver
Seja na otimização dos investimentos, na redução de custos ou na diminuição do time-to-market, o uso da nuvem é uma das principais tendências em TI dos últimos anos. Apenas no Brasil, segundo...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/liferay-experience/5-desafios-de-ti-que-a-nuvem-ajuda-a-resolver
Como a Integração Reduz Custos e Aumenta a Eficiência
Um simples CMS pode ter sido o suficiente para a sua empresa quando ela começou. Mas à medida que a organização cresce, cresce também o número de sistemas, tecnologias e aplicações utilizadas....
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/current-experiences/como-integracao-reduz-custos-e-aumenta-a-eficiencia
Three Key Benefits of Digital Experience Platforms
Business processes driven by customer needs are more than a popular trend; they are the driving factor behind successful digital transformation and company culture shifts. Digital experience...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/three-key-benefits-of-digital-experience-platforms
Liferay Experience Cloud: The Next Evolution in Delivering Digital Experiences at Scale
PLEASE NOTE: The naming of Liferay's offerings have changed. For information and details on our current our deployment options, please visit our <<Offerings page>>. For more than a decade, we’ve...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/liferay-experience/what-is-liferay-experience-cloud
Como o atendimento personalizado estimula up-selling e cross-selling no setor bancário
O que é o atendimento bancário personalizado e como ele cria novas oportunidades de up-selling e cross-selling? Apontamos a seguir alguns aspectos importantes sobre o tema. Em 2001, uma pesquisa...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/atendimento-personalizado-estimula-up-selling-e-cross-selling-em-bancos
Come l’open banking cambia la user experience
Da quando è stata introdotta ufficialmente la nuova direttiva europea sui servizi di pagamento, nota come PSD2, il settore bancario sta vivendo una vera e propria rivoluzione, quella dell’Open...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/come-l-open-banking-cambia-la-user-experience
Como Aumentar a Adesão ao Portal de Parceiro
Apesar dos portais para parceiros serem feitos para criar oportunidades de simplificação dos processos de vendas, empoderar parceiros e estabelecer vantagens competitivas, 80% dos partner portals...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/business-partner-experience/como-aumentar-a-adesao-ao-portal-de-parceiro
How to Find Your Customer Journey’s Moments of Truth
This is part two of a two-part blog series concerning moments of truth in your customer journeys. Read part one to learn more about the five moment of truth types. Today, customers expect brands to...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/how-to-find-your-customer-journey-s-moments-of-truth
Introducing Liferay Commerce 2.0: Transform the Way You Sell for B2B
Liferay Commerce 2.0 is packed with new features to help B2B sellers increase their revenue through more engaging customer experiences. Watch our on-demand webinar for a full tour of the new...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/introducing-liferay-commerce-2-0-transform-the-way-you-sell-for-b2b
Vantagens de Mapear a Experiência de Usuários Identificados
Mais do que nunca, o sucesso de uma empresa depende do entendimento e engajamento com sua audiência online de forma cada vez mais significativa. E apesar do marketing digital ajudar a conectar o...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/vantagens-de-mapear-a-experiencia-de-usuarios-identificados
Por Que Adotar uma Estratégia de API?
Entregar experiências digitais excelentes vem se tornando mais difícil a cada ano. Hoje, uma simples transação na web ou via mobile passa, em média, por 35 sistemas diferentes de tecnologias ou...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/current-experiences/por-que-adotar-uma-estrategia-de-api-
Potenciar al máximo el valor de los empleados en Škoda Auto
Škoda Auto, el fabricante checo de automóviles, se fundó en 1895, cuando empezó a fabricar bicicletas bajo la marca Laurin & Klement (llamada así por sus fundadores Václav Laurin y Václav Klement)....
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/potenciar-al-maximo-el-valor-de-los-empleados-en-skoda-auto
Innovative Student Experiences | Liferay
Universities know they need to undertake digital transformation, both for their own success and for the good of their students. However, it’s often daunting to choose the first step or consider...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/current-experiences/innovative-student-experiences
A Behind the Scenes Look at One Companys Digital Transformation
Years of research on digital transformation have shown that success rates of these projects tend to be very low; less than 30% actually succeed. It can be especially challenging for companies with...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/a-behind-the-scenes-look-at-one-companys-digital-transformation
3 Exemplos de Portais de Autoatendimento Eficientes
Até o final de 2020, o Gartner prevê que 85% de todas as interações de atendimento ao cliente irão começar pelo autoatendimento. Inclusive, muitas empresas esperam implementar portais de...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/3-exemplos-de-portais-de-autoatendimento-eficientes
Winning CX With a 4-D Customer Experience Strategy
One thing is very clear from the conversations at LSNA 2018: customer experience is still at the top of everyone’s mind. A number of our partners and customers shared stories about how they are...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/winning-cx-with-a-4-d-customer-experience-strategy
¿Qué es el Autoservicio Digital?
El autoservicio digital o autoservicio (en una definición muy sencilla de 280 caracteres) es el término general para aquellas tácticas de servicio al cliente que dan a los usuarios el poder de...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/que-es-autoservicio-digital
The What and Why of Customer Data Platforms
As part of the vision for Liferay Analytics Cloud, product manager Jon Lee did a deep dive into customer data platforms and why companies need them as part of their digital strategies. With the...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/the-what-and-why-of-customer-data-platforms
Was ist Digital Customer Experience – und warum ist sie wichtig?
Es ist unbestreitbar – eine bessere Customer Experience ist entscheidend für den geschäftlichen Erfolg im B2B und B2C. Doch was genau ist überhaupt Customer Experience – und was ist der Unterschied...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/was-ist-digital-customer-experience
La parola ai Partner: Noema STI
Oggi incontriamo Luigi Caforio, CEO di Noema STI, per scoprire i motivi che l'hanno portato a scegliere Liferay come vendor di riferimento. Nome e cognome Luigi Caforio Professione CEO di Noema...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/business-partner-experience/la-parola-ai-partner-noema-sti
5 Previsioni sulla Customer Experience per il Settore Manifatturiero
Ai produttori viene sempre di più richiesto di integrare la centralità del cliente nei cicli di vita di prodotti, clienti e servizi. Poiché le aspettative dei clienti continuano a evolversi, le...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/5-previsioni-sulla-customer-experience-per-il-settore-manifatturiero
Cómo descubrir los pain points en la relación de tu empresa con el cliente
Tal como los productos y servicios que ofrecen, la interacción de un usuario con una empresa debe proporcionarle una experiencia placentera y que cumpla con sus necesidades. Sin embargo, pueden...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/como-descubrir-los-pain-points-en-la-relacion-de-tu-empresa-con-el-cliente
Are Intranet Solutions Important to Digital Transformation?
Though most enterprises use some kind of intranet solution within their organizations, it is often overlooked as a part of the digital innovation that drives business today. As the main...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/employee-experience/are-intranet-solutions-important-to-digital-transformation-
Content, strategy, marketing, conversion: how does it all fit together?
Following on the upcoming Liferay Commerce, Mattew Draper wrote an excellent blog last month on the importance of connecting content and commerce. He made a solid case for building both sides on a...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/content-strategy-marketing-conversion-how-does-it-all-fit-together-
Como Liferay facilita os pedidos B2B para empresas do setor industrial
Quando seus clientes precisam comprar uma peça de reposição, quanto tempo demora para eles concluírem este processo? Seus clientes precisam passar por um processo tedioso de navegar em um catálogo...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/como-liferay-facilita-os-pedidos-b2b-para-empresas-do-setor-industrial
Digitale Transformation: Schluss mit dem Schubladendenken!
Ja, wir haben es alle gelernt: Digitalprojekte werden nicht durch Tools erfolgreich. Sondern dann, wenn wir magische Kundenerlebnisse schaffen. Das gilt übrigens mehr denn je auch für B2B. Aber...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/current-experiences/warum-wir-in-unserer-digitalen-transformation-immer-noch-die-falschen-schwerpunkte-setzen
Liferay DXP Cloud Multi-Cloud Capabilities
The enterprise cloud computing market has evolved a lot in 2020. Companies are continuing to move workloads from on-premise to the cloud at a rapid pace. At the same time, we see an increase in the...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/liferay-experience/liferay-dxp-cloud-multi-cloud-capabilities
Top 5 Customer Portal Examples 2020
How much does a single negative experience cost your business? Research has shown that people are willing to pay on average $1,506 to cancel contracts early, due to a single bad experience. In...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/current-experiences/top-5-customer-portal-examples-2020
Is Personalisation Worth the Hype?
If you’re in the digital space, personalising campaigns is an effective way to get good results. While personalisation can be done in a range of ways, are the results generated worth the amount of...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/is-personalisation-worth-the-hype-
Cómo evaluar Plataformas Web
El sistema de evaluación de Plataformas Web puede ser muy diferente dependiendo de la cultura de la organización y de la personalidad del equipo de gestión de proyectos. Diseñar un sistema de...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/como-evaluar-plataformas-web
Three Mobile Platform Implementation Roadblocks and How to Overcome Them
Are you in the midst of mobile app development or responsive web design but keep running into major roadblocks that stop you from finding success? You are not alone in facing these issues....
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/current-experiences/three-mobile-platform-implementation-roadblocks-and-how-to-overcome-them
Gartner zeichnet Liferay im Magic Quadrant 2021 als führenden Anbieter für DXPs aus
Wir freuen uns und sind geehrt, im Gartner Magic Quadrant for Digital Experience Platforms 2021 erneut als führender Anbieter positioniert worden zu sein. Diese Auszeichnung macht Liferay zum...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/liferay-experience/gartner-zeichnet-liferay-im-magic-quadrant-2021-als-fuhrenden-anbieter-fur-dxps-aus
Three Reasons to Use a Portal Platform
Portal Platforms Are Designed for the Long Game Most companies buy solutions based on what they need to complete their projects today, without considering what their tech stack will look like in a...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/three-reasons-to-use-a-portal-platform
The Future of Java and How It Affects Liferay
Java 11 was released on September 25, 2018 and with it came changes to the release and support model that has lead to some noise within the Java community. The two most notable concerns are the end...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/current-experiences/the-future-of-java-and-how-it-affects-liferay
Conheça a rotina do nosso escritório no Chile
Fundada na Califórnia, Estados Unidos, a Liferay, atualmente, conta com mais de 1.200 colaboradores distribuídos em 19 países. Entre os 23 escritórios no mundo todo, temos 3 escritórios e...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/liferay-experience/conheca-a-rotina-do-nosso-escritorio-no-chile
3 Exemplos de Fornecedores de Plataformas de Experiências Digitais
É fato: embarcar sozinho na jornada rumo à entrega de excelentes experiências digitais pode ser algo arriscado. Mas nem tudo está perdido! Confira uma lista e análise dos principais fornecedores...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/current-experiences/3-exemplos-de-fornecedores-de-plataformas-de-experiencias-digitais
Benefits of a DXP 'Best of Breed' Approach | Liferay
IT teams power organisations, being depended on to successfully help digitise their businesses. In turn, tools power IT teams. For IT teams to build effective solutions and efficiently complete...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/current-experiences/dxp-best-of-breed
O que é B2B2C?
B2B2… tem mais do que isso? Ainda que as empresas tradicionais se encaixam em modelos B2B ou B2C, existe um outro modelo de negócio que tornou-se dominante na era digital-first: B2B2C.   O que é...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/o-que-e-b2b2c
2021 Gartner Magic Quadrant Names Liferay as Leader for Digital Experience Platforms
We’re honored to be recognized again as a Leader in the 2021 Gartner Magic Quadrant for Digital Experience Platforms. This inclusion extends Liferay’s record as the only 11-time Leader since the...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/liferay-experience/2021-gartner-magic-quadrant-names-liferay-as-leader-for-digital-experience-platforms
How E-Commerce in Manufacturing is a Game Changer
E-commerce in manufacturing reflects a paradigm shift from pure transactions to experience-driven commerce. Purchasing parts or products online is nothing new, but many of the legacy systems used...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/how-e-commerce-in-manufacturing-is-a-game-chang-2
Liferay Demos IoT Integration at Road to Reinvention
A few months ago, the Liferay team held a Hackday, where we gave a bunch of programmers access to voice technology (like the Amazon Echo Dot) and a license for Liferay Digital Experience Platform...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/liferay-experience/liferay-demos-iot-integration-at-road-to-reinvention
Liferay Experience Cloud: A próxima evolução na entrega de experiências digitais em escala
Por mais de uma década, nos esforçamos para criar uma tecnologia útil, capaz de ajudar outras pessoas a atingir o seu máximo potencial. Esse sonho começou com um grupo de jovens empreendedores, mas...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/liferay-experience/o-que-e-liferay-experience-cloud
Negocio Electrónico vs. Negocio Digital
Un negocio digital es aquel que centra su estrategia en el uso de la tecnología para crear nuevo valor modificando los procesos y los modelos de negocio, las experiencias de cliente y las...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/current-experiences/negocio-electronico-vs-negocio-digital

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