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How to Achieve Operational Excellence
Attendees at this year’s Liferay Symposium North America (LSNA) can expect to learn how digital operations and customer service are part of the same conversation. On one hand, a business might...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/current-experiences/how-to-achieve-operational-excellence
Portal vs. Website: When to Use Each
Portal vs. Website: What’s the Difference? Websites are for driving traffic, whereas web portals are for limiting traffic to a specific group of users. Most web portals require a user to log in,...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/portal-vs-website-when-to-use-each
Experiencia de Usuario, parte de la estrategia SEO para mejorar el posicionamiento en buscadores
La tendencia hacia la digitalización casi total de los negocios ha otorgado a las páginas web y aplicaciones móviles un nuevo significado e importancia. En una época en donde nos nos cansamos de...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/experiencia-de-usuario-parte-de-la-estrategia-seo-para-mejorar-el-posicionamiento-en-buscadores
Five Building Blocks for Better Web Portal Design
Web Portal Design Is Evolving Web portal design has come a long way since the days of static gateways (think AOL or Yahoo). The front-end experience of portals can be beautifully customized and...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/five-building-blocks-for-better-web-portal-design
Types of Portals: Three Major Areas to Consider
With all the focus today on mobile-first and digital transformation, portals can seem blasé. But many types of portals play an incredibly important role in managing the culture shifts that come...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/types-of-portals-three-major-areas-to-consider
UX + SEO = The Future of Your Rankings
For websites to rank well in today’s search engines, they must be relevant to the topics they cover and popular with visitors. But how does a website, especially in the enterprise, become relevant...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/ux-seo-the-future-of-your-rankings
Por que a Integração com Back-End é tão Importante para o Marketing?
As estratégias de marketing em todas as verticais de negócio geralmente focam em prioridades de front-end, como a implementar campanhas, a elaborar o brand awareness através de relações públicas,...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/current-experiences/por-que-a-integracao-com-back-end-e-tao-importante-para-o-marketing-
Four Ways to Measure Website Success
With web analytics, it is always important to understand how your audience interacts with your content. To get the best results, it is important to ask the right questions. Otherwise, how can you...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/four-ways-to-measure-website-success
Experiencia de Usuario y APIs: el futuro de la banca tradicional
Mucho se está discutiendo últimamente acerca de cómo serán los bancos del futuro. Lo único claro es que las sucursales físicas dejarán de tener la importancia actual. El canal online será el...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/experiencia-de-usuario-y-apis-el-futuro-de-la-banca-tradicional
Transforming Local Government Service Delivery Through Customer Experience
“There’s no such thing as digital strategy anymore. It’s all just strategy.” That’s how Michael MacAuley, our General Manager for UK and Ireland, began his recent address at Share Digital 2017....
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/transforming-local-government-service-delivery-through-customer-experience
Fixing Your Biggest Customer Pain Points
This is part two of a two-part blog series. For information on how to discover your company’s unique pain points, including how to create an effective and honest customer journey map, read Finding...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/fixing-your-biggest-customer-pain-points
Four Steps to Turn New Customers into Lifelong Patrons
Customer loyalty to brands is at an all-time low, with people more willing than ever to leave behind companies in favor of more effective customer service or due to dissatisfaction with their...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/four-steps-to-turn-new-customers-into-lifelong-patrons
Plataformas de Experiencia Digital, la evolución del portal tradicional
En la era digital, donde la capacidad para mejorar la experiencia del cliente se ha convertido en un elemento diferenciador, los portales y su capacidad para personalizar experiencias, ...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/plataformas-de-experiencia-digital-la-evolucion-del-portal-tradicional
Finding Your Biggest Customer Pain Points
Like the services and products they provide, a customer’s interactions with a business should be a pleasant and helpful experience. However, there are many complications and shortcomings within...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/finding-your-biggest-customer-pain-points
How to Successfully Scale Your Customer Experience
Creating and scaling great customer experiences are more crucial than ever to the success of businesses, but what does it mean to scale customer experience (CX)? And how can your company scale...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/how-to-successfully-scale-your-customer-experience
Creating Consistent User Experiences with Liferay Adaptive Media
The average web page is far larger in size and more complex in its programming than it has ever been before. Today, businesses across all industries are using images, video and interactive...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/liferay-experience/creating-consistent-user-experiences-with-liferay-adaptive-media
The Six Advantages of Portal-Heritage Digital Experience Platforms
Gartner has released their first ever Magic Quadrant for Digital Experience Platforms and has named Liferay as a Leader. The independent analysis saw Gartner evaluate 21 providers based on their...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/current-experiences/the-six-advantages-of-portal-heritage-digital-experience-platforms
¿Qué necesitas saber sobre el GDPR?
En la actualidad, los datos son un elemento esencial para las empresas modernas y tienen un papel crucial en los procesos de transformación digital. Un mayor número de datos permite una mejor...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/current-experiences/-que-necesitas-saber-sobre-el-gdpr-
10 factores que debes considerar antes de elegir un CMS Open Source
Durante la última década, las compañías han incrementado la adopción de software open source (OSS: open source software) reemplazando a los software privativos tradicionales. Y esto ha venido...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/10-factores-que-debes-considerar-antes-de-elegir-un-cms-open-source
What You Need to Know About GDPR
Data is the lifeblood that powers modern businesses and today’s digital transformation. More data allows smarter analytics, which drives better products, which draws more users, which ultimately...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/current-experiences/what-you-need-to-know-about-gdpr
Cómo estimar los costes a largo plazo del desarrollo de tu aplicación móvil
El desarrollo de una aplicación móvil supone algo más que el coste del lanzamiento del producto. De hecho, el éxito del desarrollo de una app depende de estrategias a largo plazo que contemplen...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/current-experiences/como-estimar-los-costes-a-largo-plazo-del-desarrollo-de-tu-aplicacion-movil
Seven Changes in Digital Business Coming in 2018
Businesses are constantly evolving in how they operate, the ways in which they reach target audiences and how they compete in their industries. While this is an ongoing process that is reshaped by...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/seven-changes-in-digital-business-coming-in-2018
Cómo evaluar Plataformas Web
El sistema de evaluación de Plataformas Web puede ser muy diferente dependiendo de la cultura de la organización y de la personalidad del equipo de gestión de proyectos. Diseñar un sistema de...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/como-evaluar-plataformas-web
10 consejos para fomentar el uso de tu portal móvil
Imagina que tras haber decidido que tu empresa necesita un portal móvil para mejorar la productividad de tus empleados, ofrecer asistencia a tus clientes, o incluso ambos, hayas creado...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/current-experiences/10-consejos-para-fomentar-el-uso-de-tu-portal-movil
Four Ways Design Builds Customer Trust
A company’s online presence plays a major role in building and sustaining the trust of potential and existing customers. While helpful information, strong customer service, and reliable products...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/four-ways-design-builds-customer-trust
What are the Five Moments of Truth in Marketing?
A customer journey is composed of many touchpoints. These points vary in importance, but the most integral ones are known as moments of truth, which Conduit has defined as the points in a...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/what-are-the-five-moments-of-truth-in-marketing
10 Práticas para Alavancar o Uso do Seu Portal Móvel
Você decidiu que sua marca precisava de um portal móvel para aumentar o desempenho dos funcionários, ajudar os clientes ou ambos. Você então criou seu portal, refinou-o através do teste e lançou-o....
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/current-experiences/10-praticas-para-alavancar-o-uso-do-seu-portal-movel
Six Blind Spots in Your Marketing Analytics
Modern analytics systems can leverage AI and machine learning to process data faster and with greater insights than what a single person can do. But they still rely on people making decisions. As...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/six-blind-spots-in-your-marketing-analytics
8 Boas Práticas para Sua Estratégia Omnichannel
O sucesso de estratégias omnichannel depende de experiências consistentes em todas as interações. Isso pode trazer vários benefícios tanto para o ambiente interno quanto externo da sua organização,...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/8-boas-praticas-para-sua-estrategia-omnichannel
Why Your Customer Journey Map Doesn't Match Reality
Great customer experiences are crafted by companies in ways that meet and hopefully exceed expectations by anticipating their target audience’s next actions and interests. However, companies will...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/why-your-customer-journey-map-doesn-t-match-reality
Why Your Business Can No Longer Ignore Digital Customer Experience
Successful businesses rely on great customer experiences more than ever. According to a Walker study, customer experience will become the key differentiator between brands by the year 2020, beating...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/why-your-business-can-no-longer-ignore-digital-customer-experience
Por que retornei à Liferay?
O ato de tomar decisões envolve consequências muitas vezes imprevisíveis, até mesmo aquelas decisões analisadas com cautela e que, ao fim de tudo, parecem certeiras. E decidir sair de uma empresa...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/liferay-experience/por-que-retornei-a-liferay
5 Beispiele, wie IT-Teams zu Impulsgebern für Marketing & Sales werden können
Die Rolle von IT-Teams bei Tool-Entscheidungsprozessen von Unternehmen hat sich in den letzten Jahren grundlegend gewandelt. Immer mehr geben die Fachabteilungen die Richtung vor. Das muss kein...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/current-experiences/5-beispiele-wie-it-teams-zu-impulsgebern-fuer-marketing-und-sales-werden-koennen
Why Do You Need a Supplier Portal
What is the secret to B2B ecommerce success? A robust commerce solution? Definitely. But there’s also another element that large retailers might be missing: a supplier portal. What is a Supplier...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/business-partner-experience/why-do-you-need-a-supplier-portal
Redefining the Student Experience in a Hybrid Learning Environment
The concept of hybrid universities—institutions that seamlessly integrate on-campus and online learning experiences, offering students the flexibility to choose how, when, and where they...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/current-experiences/hybrid-student-experience
Warum B2B mehr als einen Shop braucht
Der Ausbau von E-Commerce ist gerade auch für B2B-Unternehmen zum strategischen Thema geworden. Dennoch reicht es in den allermeisten B2B-Anwendungen nicht, einfach eine Shoplösung zu...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/current-experiences/warum-b2b-mehr-als-einen-shop-braucht
Can Insurers Overcome Current Challenges with These Industry Trends?
A Shifting Industry Landscape The rate of change for those in the insurance industry has only accelerated over the past few years. Economic disruption, the COVID-19 pandemic, and even global supply...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/current-experiences/can-insurers-overcome-current-challenges-with-these-industry-trends
Componentes essenciais para o seu portal do fornecedor
11 componentes essenciais para um portal de fornecedor de alto desempenho Um portal de fornecedores, às vezes chamado de plataforma de fornecedores, é uma solução que funciona como o lar digital da...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/liferay-experience/componentes-essenciais-para-o-seu-portal-do-fornecedor
Potenciar al máximo el valor de los empleados en Škoda Auto
Škoda Auto, el fabricante checo de automóviles, se fundó en 1895, cuando empezó a fabricar bicicletas bajo la marca Laurin & Klement (llamada así por sus fundadores Václav Laurin y Václav Klement)....
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/potenciar-al-maximo-el-valor-de-los-empleados-en-skoda-auto
Pourquoi le Low-code est essentiel pour la création de Portails clients en 2025
Dans ce monde axé sur le digital, vos clients se sont habitués à avoir un accès immédiat à l’information et à profiter d’expériences fluides. Ils s’attendent à ce que leurs demandes trouvent des...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/pourquoi-le-low-code-est-essentiel-pour-la-creation-de-portails-clients-en-2025

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