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How COVID Has Changed B2B Buying
The way we conduct business has changed in a drastic way this year as a direct result of the COVID-19 pandemic. While the consumer side of this fundamental shift in behaviour tends to receive the...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/how-covid-has-changed-b2b-buying
Qué Necesitan las Agencias Gubernamentales para Mejorar la Experiencia de los Ciudadanos Digitales
El veredicto está en que si bien muchas empresas comprenden la importancia de la experiencia digital del cliente, las instituciones gubernamentales han tardado en implementar tácticas similares...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/que-necesitan-las-agencias-gubernamentales-para-mejorar-la-experiencia-de-los-ciudadanos-digitales
4 Desafios para Transformar-se em uma Seguradora Digital
Um relatório da PwC indicou que 44% dos líderes de seguros pesquisados não acreditavam que as seguradoras existentes sobreviveriam em sua forma atual. O setor está mudando a taxas que ameaçam a...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/current-experiences/4-desafios-para-transformar-se-em-uma-seguradora-digital
The Value of Analytics Within a Modern Intranet
In today’s competitive commercial environment, organisations across the globe understand the importance of hiring, developing and retaining the talent within their organisation. As CEOs and HR...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/employee-experience/the-value-of-analytics-within-a-modern-intranet
What is the Purpose of a Knowledge Management System?
Our daily lives are increasingly shifting towards digital solutions, from how we order our coffee in the morning to how we conduct our daily meetings. Therefore, it comes as no surprise that...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/current-experiences/what-is-the-purpose-of-a-knowledge-management-system-
5 Signs It’s Time to Break Up With Your Legacy Systems
Breakups are hard, even when it’s just breaking up with a technology that you’ve come to be comfortable with. Though it isn’t the same as a “traditional” relationship, trying to walk away from an...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/current-experiences/5-signs-it-s-time-to-break-up-with-your-legacy-systems
4 formas de mejorar la CX con el autoservicio digital
Según Harvard Business Review, en la mayoría de sectores, el 81% de los clientes intentan resolver sus propias preguntas antes de ponerse en contacto con un representante en directo. La facilidad o...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/current-experiences/4-formas-de-mejorar-la-cx-con-el-autoservicio-digital
Prof. Dr. Gunter Dueck zu Digitalisierung und New Work: New Normal oder lieber Old Normal?
Wie etablieren sich New Work und Digitalisierung in unserer Arbeitswelt? Eine Frage, auf die man vor eineinhalb Jahren eine völlig andere Antwort erhalten hätte als heute. In letzten knapp 14...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/current-experiences/prof-dr-gunter-dueck-zu-digitalisierung-und-new-work-new-normal-oder-lieber-old-normal-
From Disney to Liferay How an HR Leader Found Magic in Unexpected Places
At Disney, magical experiences and pixie dust are expected, but not at a global B2B enterprise software company. Matt Poladian, VP of People at Liferay, found that spark in unexpected places when...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/liferay-experience/from-disney-to-liferay-how-an-hr-leader-found-magic-in-unexpected-places
Warum sich die Arbeit mit Daten im IoT grundlegend ändern muss
Das Internet of Things (IoT) ist schon lange der “Technologie-Hype”-Phase entwachsen. Inzwischen konzentrieren sich Unternehmen, die IoT-Uses-Cases implementieren, zunehmend auf die handfesten...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/current-experiences/warum-sich-die-arbeit-mit-daten-im-iot-grundlegend-andern-muss
From Intern to Full-Time Employee at Liferay: An Inside Look at this IT Company
“You know how mama eagles train their babies to fly? They throw them out of the nest. If they aren’t able to spread their wings to fly, the mother catches them before they crash and repeats the...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/liferay-experience/from-intern-to-full-time-employee-at-liferay-an-inside-look-at-this-it-company
4 Ways to Support Your Employees’ Mental Health
Employee mental health has long been understood as a vital ingredient in building a healthy and productive workplace. Just as employees need to be physically well to work at their best, poor mental...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/liferay-experience/4-ways-to-support-your-employees-mental-health
6 Ways Vendor Portals Help to Strengthen Vendor Communications
The key to building relationships with vendors that are mutually beneficial, strong, and durable is being able to provide them with an experience that is always efficient and personalised. Vendor...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/current-experiences/6-ways-vendor-portals-help-to-strengthen-vendor-communications
[Infografik] So machen Behörden E-Government zu einem digitalen Erlebnis
Das Urteil ist klar und lautet: Während viele Unternehmen um die Bedeutung der digitalen Customer Experience wissen, hat die öffentliche Hand bisher nur zögerlich ähnliche Taktiken für ihre Kunden,...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/-infografik-so-machen-behorden-e-government-zu-einem-digitalen-erlebnis
La Parola ai Partner: Intesys
Oggi incontriamo Alessandro Caso, Partner di Intesys, per scoprire i motivi che l'hanno portato a scegliere Liferay come vendor di riferimento. Nome e cognome Alessandro Caso Professione Digital...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/business-partner-experience/la-parola-ai-partner-intesys
La Parola ai Partner: Innexa
Oggi incontriamo Stefano Lamon, CEO di Innexa, per scoprire i motivi che l'hanno portato a scegliere Liferay come vendor di riferimento. Nome e cognome Stefano Lamon Professione CEO di Innexa La...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/business-partner-experience/la-parola-ai-partner-innexa
5 Reasons Why Manufacturers Need to Accelerate Digital
There was a time in the past when operational efficiency was the sole concern of manufacturing enterprises. A year into the COVID-19 pandemic, those concerns have only exacerbated, with restricted...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/5-reasons-why-manufacturers-need-to-accelerate-digital
Re-Engage Employees in a Post-COVID World
As employees begin going back into the office and other places begin to reopen as normal, workers are not always going to be as enthusiastic for that to happen as their employers might have hoped....
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/liferay-experience/re-engage-employees-in-a-post-covid-world
4 Ways to Optimise B2B Customer Experience with Self-Service Portals
There are significant differences between the purchase journeys of B2C and B2B customers. Self-service is an option that has been around in B2C retail circles for quite some time but up until...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/optimise-b2b-customer-experience
4 Ways Technology Can Improve Engagement in Hybrid Workplaces
For well over a century, the modern office workplace paradigm has remained unchallenged. While online technologies contributed to a recent rise in the number of freelancers who follow a “work from...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/liferay-experience/4-ways-technology-can-improve-engagement-in-hybrid-workplaces
4 Things All Awesome B2B Commerce Businesses Have in Common
B2B e-commerce businesses are expected to be the biggest area of e-commerce growth in the next four years, with 73% of today’s B2B buyers being millennials who typically prefer online purchasing,...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/4-things-all-awesome-b2b-commerce-businesses-have-in-common
5 Factors to Consider When Measuring B2B Ecommerce ROI
In 2021, the writing is on the wall for B2B enterprises – survival during a global pandemic requires a digital presence. Business as usual, involving sales reps and face-to-face consultations, will...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/5-factors-to-consider-when-measuring-b2b-ecommerce-roi
21 Estadísticas de comercio digital que todo profesional B2B debe conocer en 2021
Cuando el año pasado tratábamos de intuir el futuro de la experiencia del cliente B2B, nunca podríamos haber previsto los cambios masivos que se avecinaban. Muchas empresas tuvieron que cambiar...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/21-estadisticas-de-comercio-digital-que-todo-profesional-b2b-debe-conocer-en-2021
Un percorso flessibile verso una digital experience moderna per le amministrazioni pubbliche e per i cittadini
Come cambiano le esigenze della Pubblica Amministrazione in Italia La Pubblica Amministrazione ha la necessità di adottare nuovi modelli organizzativi adeguati a un contesto fortemente dinamico,...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/current-experiences/un-percorso-flessibile-verso-una-digital-experience-moderna-per-le-amministrazioni-pubbliche-e-per-i-cittadini
Liferay e la spinta verso la Work Life Integration
Il 2020 ha cambiato le carte in tavola della vita di tutti, dal punto di vista professionale e privato, facendo emergere a fianco di nuove esigenze anche nuove modalità lavorative. Da tempo si...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/liferay-e-la-spinta-verso-la-work-life-integration
Sanità, la rivoluzione digitale passa per portali e soluzioni personalizzate
La trasformazione digitale è sempre più importante per incrementare l’efficienza del sistema e migliorare la cura dei pazienti, ma storicamente il settore sanitario è stato lento ad abbracciare le...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/sanita-la-rivoluzione-digitale-passa-per-portali-e-soluzioni-personalizzate
Liferay Boot Camp 2021, l’appuntamento mondiale dedicato agli sviluppatori LIFERAY – 12 Maggio 2021
Ritorna l’appuntamento annuale tra i più attesi della comunità Liferay: il 12 Maggio va di scena il Liferay Boot Camp che si terrà anche quest’anno in veste totalmente digitale, per consentire una...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/business-partner-experience/liferay-boot-camp-2021-l-appuntamento-mondiale-dedicato-agli-sviluppatori-liferay-12-maggio-2021
A Guide to Replatforming - Benefits and Risks of E-Commerce Migration
In any complex system or entity, there is often a ‘big red button’ - an option that’s typically only considered as a last resort. For most CIOs in charge of e-commerce platforms, this button is...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/current-experiences/a-guide-to-replatforming-benefits-and-risks-of-e-commerce-migration
Warum E-Commerce im Maschinen- und Anlagenbau ein Game Changer ist
E-Commerce im Maschinen- und Anlagenbau spiegelt einen Paradigmenwechsel wider – eine Entwicklung weg von reinen Transaktionen und hin zu erlebnisorientiertem Handel. Der Online-Einkauf von Teilen...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/warum-e-commerce-im-maschinen-und-anlagenbau-ein-game-changer-ist
How Digital Transformation Counteracts Slowdown in the Insurance Industry
The insurance industry is in the midst of digital transformation, with insurance providers attempting to apply new technology and modern ways of doing business to an industry that is both tightly...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/how-digital-transformation-counteracts-slowdown-in-the-insurance-industry
How E-Commerce in Manufacturing is a Game Changer
E-commerce in manufacturing reflects a paradigm shift from pure transactions to experience-driven commerce. Purchasing parts or products online is nothing new but many of the legacy systems used to...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/how-e-commerce-in-manufacturing-is-a-game-changer
Período de Oportunidade e Desafios para Universidades
No final dos anos 1960, o fenômeno que conhecemos bem como internet nasceu oficialmente nas universidades: em Stanford e UCLA para sermos mais precisos. Fazendo um salto para 2020 e as instituições...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/current-experiences/periodo-de-oportunidade-e-desafios-para-universidades
Recomendaciones de productos personalizadas con Liferay Commerce
Para cualquiera que esté lanzando un sitio de comercio electrónico hoy, las recomendaciones de producto son una funcionalidad básica a incluir. Sin embargo, estas experiencias automatizadas no son...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/liferay-experience/recomendaciones-de-productos-personalizadas-con-liferay-commerce
Overcoming 4 Roadblocks to an Effective Partner Portal
Your partners’ success is your success. By enabling them to more efficiently and effectively reach, communicate with and sell to your clients, you can help your partners grow your business. Key to...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/business-partner-experience/overcoming-4-roadblocks-to-an-effective-partner-portal
3 Benefits of Embracing Digital Transformation
According to Gartner, 91% of businesses are engaged in some form of digital initiative. However, many digital projects often fall into the category of digital optimisation which isn’t sufficient...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/current-experiences/3-benefits-of-embracing-digital-transformation
Cómo aumentar el compromiso de los empleados con una plataforma de experiencia digital
Aunque vayan diariamente a la oficina, es posible que los empleados no estén poniendo toda la energía o pasión en su trabajo, es decir, tienen poco engagement con la organización. Esto es algo más...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/employee-experience/como-aumentar-el-compromiso-de-los-empleados-con-una-plataforma-de-experiencia-digital
Cómo Personalizar Experiencias a Escala
Personalización no es un concepto nuevo, pero se ha convertido en una regla para la experiencia del cliente. Entre los millennials y la generación Z que han contestado una encuesta reciente, el 75%...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/liferay-experience/como-personalizar-experiencias-a-escala
6 Funcionalidades Essenciais para um E-Commerce B2B
De acordo com uma pesquisa da Forrester, 57% dos executivos B2B afirmam que seu planejamento inicial de investimentos em tecnologia inclui uma plataforma de e-commerce. No entanto, decidir em qual...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/6-funcionalidades-essenciais-para-um-e-commerce-b2b
Un Guía para el CMS Headless
Los profesionales de marketing han utilizado content management systems (CMSs) para gestionar sus contenidos online, pero la necesidad del marketing omnicanal transformó el CMS y llevó a la...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/un-guia-para-el-cms-headless
¿Por qué el sector de seguros necesita ser omnicanal?
¿Crees que la omnicanalidad es solo una palabra de moda del sector tecnológico? Piénsalo una vez más. Las aseguradoras recurren cada vez más a las experiencias personalizadas y omnicanal,...
https://webserver-liferaywww-prd.lfr.cloud/it/web/guest/blog/customer-experience/-por-que-el-sector-de-seguros-necesita-ser-omnicanal-