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B2B-verkkokaupan edut ja haasteet
Vaikka verkkokaupan merkitys B2B-liiketoiminnassa on jo melko hyvin tiedossa, monet toimittajat ja jakelijat pohtivat vielä, mitä etuja ja mahdollisia haasteita liiketoiminnan siirtäminen...
https://webserver-liferaywww-prd.lfr.cloud/fr/web/guest/blog/customer-experience/b2b-verkkokaupan-edut-ja-haasteet
Digitaler Handel – die Herausforderungen im B2B
Die globalen Ereignisse der vergangenen Jahre haben viele Unternehmen auf der ganzen Welt dazu gebracht, ihre digitale Transformation zu beschleunigen – so auch im Bereich Handel. Die...
https://webserver-liferaywww-prd.lfr.cloud/fr/web/guest/blog/current-experiences/digitaler-handel-herausforderungen-im-b2b
20 Must-Know Stats for Insurers in 2022
The last two years, we’ve experienced a period of unknown risk and a rise in health concerns. This led to more people scrambling to purchase insurance, but were insurers ready to serve these...
https://webserver-liferaywww-prd.lfr.cloud/fr/web/guest/blog/customer-experience/20-must-know-stats-for-insurers-in-2022
Better Data Comes from Better Systems: 3 Tips for Your Data Analytics Strategy
What’s Your Data Analytics Strategy? It’s a question we hear often these days. Companies are leaning on technology’s ability to pull in customer data at every point, and that massive amount of data...
https://webserver-liferaywww-prd.lfr.cloud/fr/web/guest/blog/current-experiences/better-data-comes-from-better-systems-3-tips-for-your-data-analytics-strategy
20 datos sobre las tendencias que marcaran la experiencia de los empleados en 2025
En los últimos años se han producido cambios en los puestos de trabajo tradicionales. Mientras el mundo y la tecnología siguen marcando hitos, ¿cómo evolucionará la experiencia de los empleados en...
https://webserver-liferaywww-prd.lfr.cloud/fr/web/guest/blog/employee-experience/20-datos-sobre-las-tendencias-que-marcaran-la-experiencia-de-los-empleados-en-2025
O Fundamental Papel do CIO
Tradicionalmente, o papel da área de TI inclui fazer a gestão da infraestrutura, da execução de projetos internos e do service desk. Com o movimento de transformação digital dos negócios, mudam...
https://webserver-liferaywww-prd.lfr.cloud/fr/web/guest/blog/current-experiences/o-fundamental-papel-do-cio
The State of Digital Transformation in Financial Services
Digital transformation is often referred to as a sort of road. The beginning is uphill and it’s hard to get started. Later, you see obstacles ahead blocking the way. When a finish line appears in...
https://webserver-liferaywww-prd.lfr.cloud/fr/web/guest/blog/customer-experience/the-state-of-digital-transformation-in-financial-services
The Evolution of the Plugin Model — And Why It Needed to Evolve in the First Place
Sometimes I sit and reflect: what made me fall in love with Liferay? Maybe that sounds like a strange way to pass the time. But after almost 15 years of developing expertise in Liferay, it’s fair...
https://webserver-liferaywww-prd.lfr.cloud/fr/web/guest/blog/liferay-experience/the-evolution-of-the-plugin-model
8 Buenas prácticas para su estrategia omnicanal
Las estrategias omnicanales de éxito dependen de experiencias consistentes en todas las interacciones del customer journey. Algo que, al conseguirse, proporciona grandes beneficios tanto para el...
https://webserver-liferaywww-prd.lfr.cloud/fr/web/guest/blog/customer-experience/8-buenas-practicas-para-su-estrategia-omnicanal
5 estadísticas críticas para mejorar la experiencia del cliente en la fabricación en 2022
El sector de manufacturing ya no puede limitarse a la creación de productos físicos: la demanda de los clientes, la tecnología y, ahora, una pandemia mundial han cambiado el sector. Para que los...
https://webserver-liferaywww-prd.lfr.cloud/fr/web/guest/blog/customer-experience/5-estadisticas-criticas-para-mejorar-la-experiencia-del-cliente-en-la-fabricacion-en-2022
Gemeinsam mit Liferay durch die Corona-Krise
Angesichts der sich beinahe täglich verändernden globalen Gesundheits- und Wirtschaftslage möchten wir an diese Stelle zusammenfassen, wie Liferay auf die Krise reagiert. Bei einem unserer...
https://webserver-liferaywww-prd.lfr.cloud/fr/web/guest/blog/current-experiences/gemeinsam-mit-liferay-durch-die-corona-krise
La Parola ai Partner: Adiacent
Nome e cognome Paola Castellacci Professione CEO presso Adiacent La tua passione Ho molto a cuore il tema della digitalizzazione e dell’industria 4.0: mi piace entrare nel vivo della parte...
https://webserver-liferaywww-prd.lfr.cloud/fr/web/guest/blog/business-partner-experience/la-parola-ai-partner-adiacent
Celebrating 2 Years of Liferay DXP Cloud
On October 9th, 2018 we published a press release announcing the launch of Liferay DXP Cloud. Since then, a lot of things happened and we are excited to celebrate our 2-year anniversary today....
https://webserver-liferaywww-prd.lfr.cloud/fr/web/guest/blog/category/celebrating-2-years-of-liferay-dxp-cloud
Mobile First, una exigencia clave para las empresas actuales
En la actualidad, cobra una importancia creciente para las empresas el hecho de disponer de una estrategia web que incorpore un diseño responsivo, es decir, que ofrezca al público una experiencia...
https://webserver-liferaywww-prd.lfr.cloud/fr/web/guest/blog/customer-experience/mobile-first-una-exigencia-clave-para-las-empresas-actuales
La mejora de los servicios públicos, la clave para generar confianza
Los nuevos hábitos de los ciudadanos, con un perfil de usuario hiperconectado y móvil, obligan a las administraciones a proporcionar un plus en los servicios que ofrecen. Los ciudadanos actuales...
https://webserver-liferaywww-prd.lfr.cloud/fr/web/guest/blog/customer-experience/la-mejora-de-los-servicios-publicos-la-clave-para-generar-confianza
Digitale Transformation in der Fertigung: Warum Sie eine DXP nutzen sollten
Jede Branche – insbesondere die Fertigung – bringt einzigartige Anforderungen in Sachen digitaler Transformation mit sich. Schließlich sind die Hersteller für die Produktion und den Vertrieb von...
https://webserver-liferaywww-prd.lfr.cloud/fr/web/guest/blog/current-experiences/digitale-transformation-in-der-fertigung
5 Trends im Lieferkettenmanagement, die jedes Unternehmen 2025 im Blick haben sollte
Ein neues Jahr bedeutet sowohl neue als auch wiederkehrende Herausforderungen für die Lieferkette für Beschaffungsteams und Unternehmen. Seit COVID-19 sind viele Unternehmen mit Störungen in der...
https://webserver-liferaywww-prd.lfr.cloud/fr/web/guest/blog/current-experiences/5-trends-im-lieferkettenmanagement-die-jedes-unternehmen-2025-im-blick-haben-sollte
PaaS vs SaaS — Quale è la differenza?
SaaS, PaaS, che cosa significano tutti questi acronimi? Scopriamo cosa significano tutte queste offerte cloud per la tua attività. Che differenza c'è fra SaaS e PaaS? PaaS e SaaS sono due delle più...
https://webserver-liferaywww-prd.lfr.cloud/fr/web/guest/blog/current-experiences/paas-vs-saas-quale-la-differenza-
¿Cuál es la diferencia entre SaaS y PaaS?
SaaS, PaaS: ¿qué significan todas estas siglas? Permítenos ayudarte a desglosar lo que estas diferentes ofertas de nube significan para tu empresa. ¿Cuál es la diferencia entre SaaS y PaaS? PaaS y...
https://webserver-liferaywww-prd.lfr.cloud/fr/web/guest/blog/current-experiences/-cual-es-la-diferencia-entre-saas-y-paas
How to Retain Your Legacy Systems and Modernise Customer Experience with an Integration Platform
Organisations today have an incredible opportunity to grow their business and cut costs if they can provide a seamless digital experience for their customers. For many organisations, though, the...
https://webserver-liferaywww-prd.lfr.cloud/fr/web/guest/blog/current-experiences/how-to-retain-your-legacy-systems-and-modernise-customer-experience-with-an-integration-platform
Cómo Medir la Experiencia del Cliente
Actualmente, una experiencia de cliente efectiva y bien construida es una parte crucial en las estrategias de negocio. Independiente del segmento de tu empresa, alinear las experiencias del cliente...
https://webserver-liferaywww-prd.lfr.cloud/fr/web/guest/blog/customer-experience/como-medir-la-experiencia-del-cliente
Jumpstart Your Omnichannel Experience by Asking These Four Questions
In the first part of this series, we discussed the importance of uniting the customer experience across touchpoints and building a cross-functional team to manage it. In part two of the series, we...
https://webserver-liferaywww-prd.lfr.cloud/fr/web/guest/blog/customer-experience/jumpstart-your-omnichannel-experience-by-asking-these-four-questions
5 Warnsignale, die anzeigen, dass Sie sich von Ihren Legacy-Systemen trennen sollten
Mehr als 80 Prozent der Führungskräfte sind der Meinung: Die meisten Probleme entstehen durch nicht miteinander kommunizierende IT-Systeme. Zeitgleich fehlt aber oft die Bereitschaft oder...
https://webserver-liferaywww-prd.lfr.cloud/fr/web/guest/blog/liferay-experience/5-warnsignale-sich-von-ihren-legacy-systemen-zu-trennen
Aumenta y mejora tu empleabilidad
Como cada año, hemos publicado el calendario de Formación Oficial Liferay 2017para España y Portugal; que en esta ocasión, contempla más de 20 cursos entre Madrid, Barcelona, Bilbao y Lisboa. La...
https://webserver-liferaywww-prd.lfr.cloud/fr/web/guest/blog/current-experiences/aumenta-y-mejora-tu-empleabilidad
3 Exemplos de Fornecedores de Plataformas de Experiências Digitais
É fato: embarcar sozinho na jornada rumo à entrega de excelentes experiências digitais pode ser algo arriscado. Mas nem tudo está perdido! Confira uma lista e análise dos principais fornecedores...
https://webserver-liferaywww-prd.lfr.cloud/fr/web/guest/blog/current-experiences/3-exemplos-de-fornecedores-de-plataformas-de-experiencias-digitais
Conheça a rotina do nosso escritório no Chile
Fundada na Califórnia, Estados Unidos, a Liferay, atualmente, conta com mais de 1.200 colaboradores distribuídos em 19 países. Entre os 23 escritórios no mundo todo, temos 3 escritórios e...
https://webserver-liferaywww-prd.lfr.cloud/fr/web/guest/blog/liferay-experience/conheca-a-rotina-do-nosso-escritorio-no-chile
Benefits of a DXP 'Best of Breed' Approach | Liferay
IT teams power organisations, being depended on to successfully help digitise their businesses. In turn, tools power IT teams. For IT teams to build effective solutions and efficiently complete...
https://webserver-liferaywww-prd.lfr.cloud/fr/web/guest/blog/current-experiences/dxp-best-of-breed
O que é B2B2C?
B2B2… tem mais do que isso? Ainda que as empresas tradicionais se encaixam em modelos B2B ou B2C, existe um outro modelo de negócio que tornou-se dominante na era digital-first: B2B2C.   O que é...
https://webserver-liferaywww-prd.lfr.cloud/fr/web/guest/blog/customer-experience/o-que-e-b2b2c
Four Ways to Enable Your Workforce with Mobile Apps
Enterprise mobile apps are becoming an integral part of businesses across countless industries. Today, more companies than ever are embracing bring your own device (BYOD) culture and having...
https://webserver-liferaywww-prd.lfr.cloud/fr/web/guest/blog/customer-experience/four-ways-to-enable-your-workforce-with-mobile-apps
Cómo personalizar la venta cruzada en los seguros
La captación de clientes es el motor de cualquier negocio, pero es especialmente destacable en el sector de los seguros. Esto se debe a que las aseguradoras gastan más en la captación de clientes...
https://webserver-liferaywww-prd.lfr.cloud/fr/web/guest/blog/customer-experience/como-personalizar-la-venta-cruzada-en-los-seguros
6 Técnicas de análisis de datos útiles para empresas
Es un hecho que las organizaciones hoy se están ahogando debido al volúmen de datos que tienen a su alcance provenientes de canales como websites, aplicaciones móviles, portales, redes sociales,...
https://webserver-liferaywww-prd.lfr.cloud/fr/web/guest/blog/current-experiences/6-tecnicas-de-analisis-de-datos-utiles-para-empresas
2021 Gartner Magic Quadrant Names Liferay as Leader for Digital Experience Platforms
We’re honored to be recognized again as a Leader in the 2021 Gartner Magic Quadrant for Digital Experience Platforms. This inclusion extends Liferay’s record as the only 11-time Leader since the...
https://webserver-liferaywww-prd.lfr.cloud/fr/web/guest/blog/liferay-experience/2021-gartner-magic-quadrant-names-liferay-as-leader-for-digital-experience-platforms
3 portales de clientes con ROIs sorprendentes
Cuando pensamos en producir un ROI sorprendente para la empresa, la mejora de la experiencia del cliente no es siempre una estrategia que nos viene a la mente. De hecho, muchas empresas siguen...
https://webserver-liferaywww-prd.lfr.cloud/fr/web/guest/blog/customer-experience/el-insano-roi-de-los-portales-de-clientes
How to Achieve Digital Agility for Your Website
Running a complex business today means balancing changing customer expectations, the pressure to innovate, and the need to scale efficiently – all while ensuring seamless digital experiences. But...
https://webserver-liferaywww-prd.lfr.cloud/fr/web/guest/blog/customer-experience/how-to-achieve-digital-agility-for-your-website
The Value of Analytics Within a Modern Intranet
In today’s competitive commercial environment, organisations across the globe understand the importance of hiring, developing and retaining the talent within their organisation. As CEOs and HR...
https://webserver-liferaywww-prd.lfr.cloud/fr/web/guest/blog/employee-experience/the-value-of-analytics-within-a-modern-intranet
Boost Your Business With Customer Experience Strategy
A customer experience strategy is not just a plan to improve the customer experience in isolation, it’s also a roadmap for your company to grow into the future. In this article, let’s take a look...
https://webserver-liferaywww-prd.lfr.cloud/fr/web/guest/blog/customer-experience/customer-experience-strategy
7 razões pelas quais nossos clientes escolhem o Liferay DXP
Uma das perguntas que mais recebemos aqui na Liferay é "como ter certeza de que a Liferay DXP é realmente a melhor escolha?" Para ajudar a responder a essa pergunta, resumimos alguns dos motivos...
https://webserver-liferaywww-prd.lfr.cloud/fr/web/guest/blog/customer-experience/7-razoes-pelas-quais-nossos-clientes-escolhem-o-liferay-dxp
Elementi fondamentali per la trasformazione digitale nel settore pubblico
Come si presenta il futuro della trasformazione digitale nella Pubblica Amministrazione? Questo tipo di transizione richiede di ripensare completamente il sistema in termini di visione, esperienza,...
https://webserver-liferaywww-prd.lfr.cloud/fr/web/guest/blog/current-experiences/elementi-fondamentali-per-la-trasformazione-digitale-nel-settore-pubblico
Single Customer View Demystified
Today’s customers expect to be known and cared about by companies. While modern online experiences can customize web page layouts and provide customer service representatives with a customer’s...
https://webserver-liferaywww-prd.lfr.cloud/fr/web/guest/blog/customer-experience/single-customer-view-demystified
From Disney to Liferay How an HR Leader Found Magic in Unexpected Places
At Disney, magical experiences and pixie dust are expected, but not at a global B2B enterprise software company. Matt Poladian, VP of People at Liferay, found that spark in unexpected places when...
https://webserver-liferaywww-prd.lfr.cloud/fr/web/guest/blog/liferay-experience/from-disney-to-liferay-how-an-hr-leader-found-magic-in-unexpected-places
Cómo corregir los pain points de tus clientes
En el último post del blog os ofrecimos algunos consejos para descubrir los pain points de la relación de tu empresa con el cliente. Y tal como os prometimos, en este artículo hablaremos sobre qué...
https://webserver-liferaywww-prd.lfr.cloud/fr/web/guest/blog/customer-experience/como-corregir-los-pain-points-de-tus-clientes
Five Powerful Ways to Improve Intranet User Experience Design
One of the primary goals for corporate intranets is to streamline employees’ daily tasks with a modern user experience that makes work easier. This usually requires some level of customization,...
https://webserver-liferaywww-prd.lfr.cloud/fr/web/guest/blog/customer-experience/five-powerful-ways-to-improve-intranet-user-experience-design
Como Mensurar Experiência do Cliente
Atualmente, uma experiência do cliente efetiva e bem construída é uma parte crucial das estratégias de negócio. Independente do segmento, tornar a experiência do consumidor alinhada às necessidades...
https://webserver-liferaywww-prd.lfr.cloud/fr/web/guest/blog/customer-experience/como-mensurar-experiencia-do-cliente
How COVID Has Changed B2B Buying
The way we conduct business has changed in a drastic way this year as a direct result of the COVID-19 pandemic. While the consumer side of this fundamental shift in behaviour tends to receive the...
https://webserver-liferaywww-prd.lfr.cloud/fr/web/guest/blog/customer-experience/how-covid-has-changed-b2b-buying
Construção de Intranets com Liferay DXP 7.1
Há muito tempo, a intranet tem ocupado um papel central em empresas organizadas e eficientes, auxiliando a coordenar e conectar os funcionários ao redor do mundo. Além disso, esse tipo de...
https://webserver-liferaywww-prd.lfr.cloud/fr/web/guest/blog/liferay-experience/construcao-de-intranets-com-liferay-dxp-7-1
Qué Necesitan las Agencias Gubernamentales para Mejorar la Experiencia de los Ciudadanos Digitales
El veredicto está en que si bien muchas empresas comprenden la importancia de la experiencia digital del cliente, las instituciones gubernamentales han tardado en implementar tácticas similares...
https://webserver-liferaywww-prd.lfr.cloud/fr/web/guest/blog/customer-experience/que-necesitan-las-agencias-gubernamentales-para-mejorar-la-experiencia-de-los-ciudadanos-digitales
Empower Technical Teams: The No-Code/Low-Code Evolution of Data Sets
Understanding the Evolution of Data Sets Given the sheer amount of structured data organizations have, finding a way to manage it effectively is critical. In Liferay DXP, we use a feature called...
https://webserver-liferaywww-prd.lfr.cloud/fr/web/guest/blog/liferay-experience/empower-technical-teams-the-no-code-low-code-evolution-of-data-sets
How to Create the Best Employee Portal
Creating the Best Employee Portal Starts With Empathy If your company is currently going through digital transformation, having an employee portal to help manage the culture shifts is incredibly...
https://webserver-liferaywww-prd.lfr.cloud/fr/web/guest/blog/employee-experience/how-to-create-the-best-employee-portal
How Mobile Orchestrates Your Omnichannel Experience
Companies around the world are searching for a way to create omnichannel experiences for their target audiences, which connect all types of devices, online experiences and in-person interactions...
https://webserver-liferaywww-prd.lfr.cloud/fr/web/guest/blog/customer-experience/how-mobile-orchestrates-your-omnichannel-experience
La Experiencia del Cliente como Criterio de Diferenciación
Los últimos años fueron marcados por transformaciones exponenciales en segmentos diferentes de la sociedad. Cambió la manera en cómo las personas adquieren conocimiento, cómo se trasladan en las...
https://webserver-liferaywww-prd.lfr.cloud/fr/web/guest/blog/customer-experience/la-experiencia-del-cliente-como-criterio-de-diferenciacion
Componentes essenciais para o seu portal do fornecedor
11 componentes essenciais para um portal de fornecedor de alto desempenho Um portal de fornecedores, às vezes chamado de plataforma de fornecedores, é uma solução que funciona como o lar digital da...
https://webserver-liferaywww-prd.lfr.cloud/fr/web/guest/blog/liferay-experience/componentes-essenciais-para-o-seu-portal-do-fornecedor
Como os bancos podem gerar lealdade através da experiência do cliente
As organizações financeiras têm a tarefa de entregar serviços diferenciados em relação aos de uma lista crescente de concorrentes. Hoje, as pessoas têm uma ampla variedade de opções para escolher...
https://webserver-liferaywww-prd.lfr.cloud/fr/web/guest/blog/customer-experience/como-os-bancos-podem-gerar-lealdade-atraves-da-experiencia-do-cliente
Cómo Personalizar Experiencias a Escala
Personalización no es un concepto nuevo, pero se ha convertido en una regla para la experiencia del cliente. Entre los millennials y la generación Z que han contestado una encuesta reciente, el 75%...
https://webserver-liferaywww-prd.lfr.cloud/fr/web/guest/blog/liferay-experience/como-personalizar-experiencias-a-escala
La manifattura digitale e il contributo di Liferay
Il tema della trasformazione digitale del settore manufacturing è centrale nei piani di sviluppo economico del paese e viene affrontato da anni. Con il Piano Transizione 4.0 da 24 miliardi, vengono...
https://webserver-liferaywww-prd.lfr.cloud/fr/web/guest/blog/customer-experience/la-manifattura-digitale-e-il-contributo-di-liferay
Was ist "Personalization At Scale"?
Die Personalisierung von Website-Inhalten kann für Unternehmen ein wesentliches Differenzierungsmerkmal sein. Und nicht nur das: Immer mehr Kunden - auch im B2B-Bereich - erwarten heutzutage eine...
https://webserver-liferaywww-prd.lfr.cloud/fr/web/guest/blog/customer-experience/was-ist-personalisierung-at-scale-personalization-at-scale
Turn Your B2B Portal into a Competitive Advantage
While B2B customer experiences differ from those of B2C, customers have begun to expect the same personalized and intuitive experiences they’ve grown accustomed to from B2B companies. Meeting these...
https://webserver-liferaywww-prd.lfr.cloud/fr/web/guest/blog/customer-experience/turn-your-b2b-portal-into-a-competitive-advanta-1
Quatro Perguntas Para Checar a Saúde Da Sua Intranet
Quando foi a última vez que você verificou se seus funcionários realmente encontram valor na intranet da empresa? Geralmente, as intranets são lançadas nas organizações e atualizadas apenas quando...
https://webserver-liferaywww-prd.lfr.cloud/fr/web/guest/blog/employee-experience/quatro-perguntas-para-checar-a-saude-da-sua-intranet
“Best of Breed” oder “Best of Suite”? Bei Customer-Experience-Systemen gilt: “Best of Both”
IT-Verantwortliche und Manager müssen sich beim Design ihrer Software-Architektur im Unternehmen immer wieder die Frage stellen: Entscheide ich mich für eine “Best of Breed” oder “Best of...
https://webserver-liferaywww-prd.lfr.cloud/fr/web/guest/blog/customer-experience/customer-experience-best-of-breed-vs-best-of-suite
E-commerce B2b in Italia: verso un approccio cliente centrico
Il 7 ottobre 2024, presso il Campus Durando del Politecnico di Milano, si è tenuto il convegno “B2b Digital Commerce & Experience: verso un nuovo paradigma”, organizzato dall’Osservatorio Customer...
https://webserver-liferaywww-prd.lfr.cloud/fr/web/guest/blog/customer-experience/e-commerce-b2b-in-italia-verso-un-approccio-cliente-centrico
How Banking Security Is Changing the Customer Experience
As more businesses digitally transform, cybersecurity has become more important than ever. For banks, this threat is particularly imposing, as breached data exposes opportunity for immediate and...
https://webserver-liferaywww-prd.lfr.cloud/fr/web/guest/blog/customer-experience/how-banking-security-is-changing-the-customer-experience