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Banca personalizada para ventas cruzadas y adicionales
¿Qué es la banca personalizada y cómo crea nuevas oportunidades de venta cruzada y adicional? Estas son algunas cuestiones clave que deberías saber. En 2001, un estudio de Bain & Company determinó...
https://webserver-liferaywww-prd.lfr.cloud/de/web/guest/blog/customer-experience/banca-personalizada-para-ventas-cruzadas-y-adicionales
Repenser les CMS : comment l'IA générative et les LLM ouvrent la voie
Les Intelligences Artificielles génératives et les Grands Modèles de Langage (LLM) jouent un rôle révolutionnaire dans la transformation des Systèmes de Gestion de Contenu (CMS). Cette...
https://webserver-liferaywww-prd.lfr.cloud/de/web/guest/blog/current-experiences/repenser-les-cms-comment-l-ia-generative-et-les-llm-ouvrent-la-voie
La Parola ai Partner: Extra Red
Nome e cognome Giuseppe De Marco Professione CEO Extra Red La tua passione Una sola? Il ciclismo su strada che pratico dall’adolescenza e che mi consente di vivere la natura, di staccare con la...
https://webserver-liferaywww-prd.lfr.cloud/de/web/guest/blog/business-partner-experience/la-parola-ai-partner-extra-red
16 Awesome Web Portal Examples
A portal is a web-based platform that collects information from different sources into a single user interface and presents users with the most relevant information for their context. Portals are...
https://webserver-liferaywww-prd.lfr.cloud/de/web/guest/blog/current-experiences/16-awesome-web-portal-examples
4 áreas que todo retailer debe considerar en el proceso de integración de tecnología IoT en sus sistemas
El Internet de las Cosas (IoT) llegó para quedarse y su importancia continuará aumentando en los próximos años. Esta red de dispositivos conectados y conectados a internet está siendo adoptada por...
https://webserver-liferaywww-prd.lfr.cloud/de/web/guest/blog/customer-experience/4-areas-que-todo-retailer-debe-considerar-en-el-proceso-de-integracion-de-tecnologia-iot-en-sus-sistemas
Por que e como personalizar a CX no setor industrial
A indústria é um dos setores mais importantes da economia global. Embora os fabricantes enfrentem desafios que outras empresas talvez nunca tenham que imaginar, os clientes deles têm muitas das...
https://webserver-liferaywww-prd.lfr.cloud/de/web/guest/blog/customer-experience/por-que-e-como-personalizar-a-cx-no-setor-industrial
Os Prós e Contras de um E-Commerce B2B
Apesar da importância do e-commerce B2B ser bastante conhecida e valorizada, muitos fabricantes e distribuidores ainda estão avaliando os prós e contras de migrar o seu canal B2B para uma solução...
https://webserver-liferaywww-prd.lfr.cloud/de/web/guest/blog/customer-experience/os-pros-e-contras-de-um-e-commerce-b2b
Wie lässt sich das Cross-Selling bei Versicherungen personalisieren?
Die Kundenakquise ist die treibende Kraft eines jeden Unternehmens – das gilt besonders für Versicherungen. Das liegt daran, dass Versicherer mehr für die Kundenakquise ausgeben als jede andere...
https://webserver-liferaywww-prd.lfr.cloud/de/web/guest/blog/business-partner-experience/wie-lasst-sich-das-cross-selling-bei-versicherungen-personalisieren-
Insurance Knowledge Management | Liferay
A knowledge management system is a key way to improve your customer experience strategy from the inside out. From your internal staff needs to the way in which policyholders access information,...
https://webserver-liferaywww-prd.lfr.cloud/de/web/guest/blog/customer-experience/insurance-knowledge-management
Motor de Busca em Intranets
A dificuldade na busca em intranets é um desafio comum nas empresas - resultando na perda de produtividade e frustração dos colaboradores. De acordo com um estudo da Nintex, dos 1.000 funcionários...
https://webserver-liferaywww-prd.lfr.cloud/de/web/guest/blog/liferay-experience/motor-de-busca-em-intranets
Rise of the Modern Intranet: Becoming a Workplace Hero
Does the term “intranet” conjure up nightmares of cluttered file sharing or a never-ending page of links that make it impossible to find what you need? According to Forrester, this poor user...
https://webserver-liferaywww-prd.lfr.cloud/de/web/guest/blog/customer-experience/rise-of-the-modern-intranet-becoming-a-workplace-hero
Novedades de Liferay DXP 7.2: Personalización, contenidos y Headless
El panorama digital está cambiando, y las empresas que cuenten con plataformas que les permitan trabajar de forma más inteligente se adaptarán mejor. Hoy nos complace presentar Liferay DXP 7.2, el...
https://webserver-liferaywww-prd.lfr.cloud/de/web/guest/blog/liferay-experience/novedades-de-liferay-dxp-7-2-personalizacion-contenidos-y-headless
Como criar uma intranet corporativa
Intranet corporativa: melhore a comunicação interna e aumente a produtividade da sua equipe Foi-se a época em que o e-mail era a única forma de comunicação digital nas empresas. A intranet...
https://webserver-liferaywww-prd.lfr.cloud/de/web/guest/blog/employee-experience/como-criar-uma-intranet-corporativa
Adaptable by Design: Why Composable Architecture Is the Future of IT
Few things are as important for business architecture as flexibility, efficiency, and functionality. Without these elements, business needs can go unmet, and the overall digital experience (both...
https://webserver-liferaywww-prd.lfr.cloud/de/web/guest/blog/current-experiences/adaptable-by-design-why-composable-architecture-is-the-future-of-it
Personalized Banking for Up- and Cross-Selling
Back in 2001, research by Bain & Company identified that a 5% increase in financial or banking customer retention can lead to a profit increase of more than 25%. The financial services landscape...
https://webserver-liferaywww-prd.lfr.cloud/de/web/guest/blog/customer-experience/personalized-banking-for-up-and-cross-selling
Potenciando Liferay DXP para la personalización en intranets
La capacidad de creación de experiencias personalizadas para los empleados es más que una funcionalidad que “molaría tener” en los digital workplaces del día de hoy. Según un informe de Gartner,...
https://webserver-liferaywww-prd.lfr.cloud/de/web/guest/blog/employee-experience/potenciando-liferay-dxp-para-la-personalizacion-en-intranets
21 Dados Sobre Experiência do Cliente B2B em 2022
A experiência do cliente (CX) B2B mudou fundamentalmente em virtude das expectativas impostas em escala e com frequência pelas experiências B2C. Fluentes no mundo das compras online, os clientes...
https://webserver-liferaywww-prd.lfr.cloud/de/web/guest/blog/customer-experience/dados-sobre-experiencia-do-cliente-b2b
How Data Can Help Create Amazing Digital Experiences
Amazing digital experiences are essential when attracting and retaining customers. Without it, you’ll fail to keep up with today’s reality and slow your customer growth. To keep up with the...
https://webserver-liferaywww-prd.lfr.cloud/de/web/guest/blog/customer-experience/amazing-digital-experiences-with-data
The Importance of Connecting Content and Commerce
As modern customers gain greater control over their own experiences and become less likely to be influenced by online vendors, companies must change their approach to digital commerce. Much like...
https://webserver-liferaywww-prd.lfr.cloud/de/web/guest/blog/customer-experience/the-importance-of-connecting-content-and-commerce
Industrial Digital Transformation: Why Use a Digital Experience Platform?
Every industry has a unique relationship with digital transformation, but manufacturing brings truly unrivaled requirements to the table. After all, manufacturers are responsible for creating and...
https://webserver-liferaywww-prd.lfr.cloud/de/web/guest/blog/current-experiences/industrial-digital-transformation-why-use-digital-experience-platform
Five critical CMS capabilities for public services
Choosing the right Content Management System (CMS) has always been instrumental in the success of any organisation’s digital services. But today, with the citizens of all ages expecting more from...
https://webserver-liferaywww-prd.lfr.cloud/de/web/guest/blog/customer-experience/five-critical-cms-capabilities-for-public-services
4 Ways Technology Can Improve Engagement in Hybrid Workplaces
For well over a century, the modern office workplace paradigm has remained unchallenged. While online technologies contributed to a recent rise in the number of freelancers who follow a “work from...
https://webserver-liferaywww-prd.lfr.cloud/de/web/guest/blog/liferay-experience/4-ways-technology-can-improve-engagement-in-hybrid-workplaces
Convierte la experiencia de usuario en tu ventaja competitiva
La crisis del Covid-19 está cambiando los hábitos de consumo. El miedo al coronavirus está derribando antiguas barreras mentales como el consumo online o el teletrabajo, y en función de la duración...
https://webserver-liferaywww-prd.lfr.cloud/de/web/guest/blog/current-experiences/convierte-la-experiencia-de-usuario-en-tu-ventaja-competitiva
How to Increase Employee Engagement with a DXP
Even though employees may be present at the office, they might not be putting energy or passion into their work. These disengaged employees are more common than one may think; more than half of...
https://webserver-liferaywww-prd.lfr.cloud/de/web/guest/blog/employee-experience/how-to-increase-employee-engagement-with-a-dxp
Cómo atraer y fidelizar al nuevo perfil de consumidor de energía
El consumidor actual está siempre conectado, más informado que nunca, y dispuesto a revisar su contrato de suministro eléctrico con mayor interés y frecuencia para adecuarlo a sus necesidades,...
https://webserver-liferaywww-prd.lfr.cloud/de/web/guest/blog/customer-experience/como-atraer-paso-a-paso-y-fidelizar-al-nuevo-perfil-de-consumidor-de-energia-
Why the Insurance Industry Needs Omnichannel
Think omnichannel is just a tech industry buzzword? Think again. Insurers are increasingly turning to personalized and omnichannel experiences—providing customers with a seamless experience across...
https://webserver-liferaywww-prd.lfr.cloud/de/web/guest/blog/customer-experience/why-the-insurance-industry-needs-omnichannel
Digitalización y soluciones B2B en un entorno industrial
Las plataformas centralizadas y basadas en la omnicanalidad y la alta personalización son algunas de las claves para triunfar en un comercio electrónico modernizado. Si pensamos en el sector...
https://webserver-liferaywww-prd.lfr.cloud/de/web/guest/blog/current-experiences/digitalizacion-y-soluciones-b2b-en-un-entorno-industrial
Cómo Escribir una RFP para un eCommerce B2B
Las experiencias digitales en el comercio B2B han sido rápidamente superadas por los estándares B2C. Si bien las empresas B2C están compitiendo para proporcionar interacciones más personalizadas e...
https://webserver-liferaywww-prd.lfr.cloud/de/web/guest/blog/customer-experience/como-escribir-una-rfp-para-un-ecommerce-b2b
Como Escrever uma RFP para Commerce B2B
As experiências digitais em commerce B2B estão sendo rapidamente ultrapassadas pelos padrões B2C. Enquanto as empresas B2C estão correndo para entregar interações mais intuitivas e personalizadas,...
https://webserver-liferaywww-prd.lfr.cloud/de/web/guest/blog/customer-experience/como-escrever-uma-rfp-para-commerce-b2b
Conheça os nossos valores na prática: #GrowAndGetBetter
Ser efetivado após um período de estágio em uma empresa é o sonho de muitos universitários, além de ser um reconhecimento pelo esforço e dedicação nos primeiros passos da construção de uma...
https://webserver-liferaywww-prd.lfr.cloud/de/web/guest/blog/liferay-experience/conheca-os-nossos-valores-grow-and-get-better
Mitgliederportale als Startpunkt für die digitale Transformation von Verbänden, Parteien & Institutionen
Verbände, Parteien und Institutionen leisten unverzichtbare Aufgaben in Politik und Gesellschaft. Damit dies weiterhin so bleibt, muss jedoch ihre digitale Anschlussfähigkeit sichergestellt werden....
https://webserver-liferaywww-prd.lfr.cloud/de/web/guest/blog/business-partner-experience/mitgliederportale-als-startpunkt-fuer-die-digitale-transformation
La digitalización del transporte y la logística, un viaje hacia la movilidad inteligente, la eficiencia y la sostenibilidad
El sector del transporte y la logística ha experimentado una transformación digital en la última década, impulsada por la convergencia de tecnologías disruptivas y el cambio del comportamiento de...
https://webserver-liferaywww-prd.lfr.cloud/de/web/guest/blog/category/la-digitalizacion-del-transporte-y-la-logistica-un-viaje-hacia-la-movilidad-inteligente-la-eficiencia-y-la-sostenibilidad
Was ist B2B2C?
Während Unternehmen traditionell entweder dem B2B- oder dem B2C-Modell zuzuordnen sind, gibt es noch ein weiteres Geschäftsmodell, das in unserem Zeitalter der Digitalisierung an Bedeutung gewonnen...
https://webserver-liferaywww-prd.lfr.cloud/de/web/guest/blog/customer-experience/was-ist-b2b2c-
Rise of the Modern Intranet: Becoming a Workplace Hero
Does the term “intranet” conjure up nightmares of cluttered file sharing or a never-ending page of links that make it impossible to find what you need? According to Forrester, this poor user...
https://webserver-liferaywww-prd.lfr.cloud/de/web/guest/blog/employee-experience/rise-of-the-modern-intranet-becoming-a-workplace-he-1
How Digital Experience Platforms Can Transform Your Business
Recently, Gartner reported that more than half of all organizations they surveyed owned two or more web content management (WCM) solutions. This is indicative of a major problem in digital business...
https://webserver-liferaywww-prd.lfr.cloud/de/web/guest/blog/customer-experience/how-digital-experience-platforms-can-transform-your-business
Self Service Banking: How B2B and B2C Customers See Self Service
A company’s customer service is perhaps the most telling part of its reputation. If the customer experience (CX) is user-centric, streamlined, and constantly updated to meet new expectations, it’s...
https://webserver-liferaywww-prd.lfr.cloud/de/web/guest/blog/customer-experience/self-service-banking-how-b2b-and-b2c-customers-see-self-service
A Guide to Headless CMS
In the past, traditional content management systems (CMS) have been an effective system for marketers to manage their content. But as technology transforms and the need for omnichannel marketing...
https://webserver-liferaywww-prd.lfr.cloud/de/web/guest/blog/customer-experience/a-guide-to-headless-cms
Die DXP als Grundlage für eine bessere Customer Experience
Im Juli waren wir zu Gast im CX-Talks Podcast und haben uns dort mit Gastgeber Peter Pirner über die Zusammenhänge zwischen Customer Experience und Digital Experience Platforms ausgetauscht. Hier...
https://webserver-liferaywww-prd.lfr.cloud/de/web/guest/blog/customer-experience/die-dxp-als-grundlage-fur-eine-bessere-customer-experience
Diagnosing and Correcting Your Common SEO Problems
Developing a well-structured and great-looking website can help a company provide its target audience with a great online experience. However, without a strong search engine optimization (SEO)...
https://webserver-liferaywww-prd.lfr.cloud/de/web/guest/blog/customer-experience/diagnosing-and-correcting-your-common-seo-problems
A importância de entregar ótimas experiência ao cliente B2B
Com 67% das pessoas relatando que seus padrões de experiência do cliente (CX) nunca foram tão altos, não é surpresa que empresas de todos os tipos estejam optando por investir em CX. Experiências...
https://webserver-liferaywww-prd.lfr.cloud/de/web/guest/blog/customer-experience/a-importancia-de-entregar-otimas-experiencia-ao-cliente-b2b
Transformando el Retail en la Era Digital
El sector retail se encuentra en una etapa de constante transformación, impulsada por los avances tecnológicos y la evolución de las preferencias de los consumidores. En este artículo, exploraremos...
https://webserver-liferaywww-prd.lfr.cloud/de/web/guest/blog/current-experiences/transformando-el-retail-en-la-era-digital
Summer Convention 2022: relembre os melhores momentos
Já faz 84 anos… desde que realizamos nosso último evento interno presencial, certo? Errado! Bom, é verdade que desde o início da pandemia, em 2020, nossos eventos presenciais foram cancelados ou...
https://webserver-liferaywww-prd.lfr.cloud/de/web/guest/blog/liferay-experience/summer-convention-2022-relembre-os-melhores-momentos
Canales Digitales enfocados en el cliente
Cuando el mercado de las grandes plataformas digitales se ha convertido en una necesidad real y urgente para las empresas, es primordial seguir manteniendo al usuario digital en el centro: sus...
https://webserver-liferaywww-prd.lfr.cloud/de/web/guest/blog/current-experiences/canales-digitales-enfocados-en-el-cliente
How to Navigate Tariff Uncertainty in 2025
With higher tariffs, changing trade policies, and rising geopolitical tensions, your organization has to be strategic about how to mitigate some of these challenges to ensure the viability of your...
https://webserver-liferaywww-prd.lfr.cloud/de/web/guest/blog/category/how-to-navigate-tariff-uncertainty
Digital Transformation: The Rise of the Digital City
Paul Thompson, Executive Director, and Matt Fulford, Chief Technology Officer at PFIKS DIGITAL INNOVATION, presented a webinar on the impact of digital transformation, referencing the work they...
https://webserver-liferaywww-prd.lfr.cloud/de/web/guest/blog/customer-experience/digital-transformation-the-rise-of-the-digital-city
5 Tendências de Tecnologia para 2020
O Liferay Digital Experience Conference Online Week, realizado de 25 a 29 de maio de 2020, debateu as tendências para tecnologia em experiências digitais no Brasil. Além de convidados de grandes...
https://webserver-liferaywww-prd.lfr.cloud/de/web/guest/blog/current-experiences/5-tendencias-de-tecnologia-para-2020
Achieving “mobile by default” in the public sector
In 2000 approximately 27% of the UK population was using the Internet; By 2010 that that figure had risen to 85%. Something fundamentally changed – PC sales plummeted as smartphones such as...
https://webserver-liferaywww-prd.lfr.cloud/de/web/guest/blog/customer-experience/achieving-mobile-by-default-in-the-public-sector
5 Critical Things Nobody Tells You About Building a Journey Map
A journey map is like a travel guidebook. It helps translate a particular group of foreign behaviors and motivations into a language you and your organization can understand. Arguably the most...
https://webserver-liferaywww-prd.lfr.cloud/de/web/guest/blog/customer-experience/5-critical-things-nobody-tells-you-about-building-a-journey-map
Como melhorar o onboarding de novos clientes no setor de serviços financeiros
Embora a covid-19 tenha incentivado organizações de serviços financeiros a se digitalizarem, essas empresas não têm planos de parar mesmo após a redução dos efeitos da pandemia. Na verdade, 77% das...
https://webserver-liferaywww-prd.lfr.cloud/de/web/guest/blog/customer-experience/como-melhorar-o-onboarding-de-novos-clientes-no-setor-de-servicos-financeiros
3 Ways Manufacturers Can Grow Aftersales Revenue
Manufacturers have been facing incredible pressure for the last few years: rising costs due to inflation, disrupted supply chains, limited materials and shrinking margins, just to name a few of the...
https://webserver-liferaywww-prd.lfr.cloud/de/web/guest/blog/customer-experience/3-ways-manufacturers-can-grow-aftersales-revenue
Three reasons to take a Liferay training course in 2018
Training. It might sound like going back to school, but I would ask if there’s any better way to start the year than acquiring new skills that will help you and your team hit their goals. A study...
https://webserver-liferaywww-prd.lfr.cloud/de/web/guest/blog/customer-experience/three-reasons-to-take-a-liferay-training-course-in-2018
3 Estrategias digitales para el éxito de la fabricación en 2021
Los fabricantes están muy acostumbrados al cambio. En la última década, la industria se ha enfrentado a la disrupción del Big Data, la Industria 4.0 y, ahora, la COVID-19. Y aunque parece que los...
https://webserver-liferaywww-prd.lfr.cloud/de/web/guest/blog/customer-experience/3-estrategias-digitales-para-exito-de-la-fabricacion
B2B Website Best Practices with Examples | Liferay
Not all business-to-business (B2B) websites are created equal. In this article, we’ll focus on and explore best practices in B2B website design and development, share some impactful design...
https://webserver-liferaywww-prd.lfr.cloud/de/web/guest/blog/liferay-experience/best-practices-b2b-website-design
Como criar uma excelente experiência para clientes B2B?
67% dos clientes dizem que suas expectativas sobre o que constitui uma boa experiência estão mais altas do que nunca, e mais da metade dos clientes na mesma pesquisa afirma que as empresas não...
https://webserver-liferaywww-prd.lfr.cloud/de/web/guest/blog/customer-experience/excelente-experiencia-para-clientes-b2b
Liferay DXP é a base para a revolução educacional em Andaluzia, Espanha
Liferay DXP é a base para a revolução educacional no governo da Andaluzia, Espanha Uma revolução digital. Assim pode ser resumido o projeto de transformação da experiência de alunos e professores...
https://webserver-liferaywww-prd.lfr.cloud/de/web/guest/blog/customer-experience/liferay-dxp-e-a-base-para-a-revolucao-educacional-em-andaluzia-espanha
Novità di Liferay DXP 7.2: contenuti, personalizzazione e headless
Il panorama digitale sta cambiando e le aziende che hanno piattaforme che consentono loro di lavorare in modo più intelligente si adatteranno meglio alle sfide digitali del futuro. Oggi siamo lieti...
https://webserver-liferaywww-prd.lfr.cloud/de/web/guest/blog/customer-experience/novita-di-liferay-dxp-7-2-contenuti-personalizzazione-e-headless
Apresentando Liferay DXP 7.2
O panorama digital está mudando, e as empresas que utilizam plataformas para tornar o seu trabalho mais inteligente são as que irão adaptar-se melhor a esse cenário. Hoje nós estamos felizes em...
https://webserver-liferaywww-prd.lfr.cloud/de/web/guest/blog/liferay-experience/apresentando-liferay-dxp-7-2
O que é Autoatendimento Digital?
O que é autoatendimento digital? Autoatendimento digital ou autoatendimento (de maneira simples em uma definição de menos de 280 caracteres) é o termo abrangente para táticas de atendimento ao...
https://webserver-liferaywww-prd.lfr.cloud/de/web/guest/blog/customer-experience/o-que-e-autoatendimento-digital
Qual o valor do autoatendimento digital para clientes do setor bancário?
O atendimento ao cliente talvez seja a parte mais importante da reputação de uma empresa. Se a experiência do cliente (CX) for centrada no usuário, simplificada e constantemente atualizada para...
https://webserver-liferaywww-prd.lfr.cloud/de/web/guest/blog/customer-experience/qual-o-valor-do-autoatendimento-digital-para-clientes-do-setor-bancario-
Las 10 principales tendencias en portales de clientes de 2023
Siempre se ha dicho que hacer felices a tus clientes hará crecer tu negocio pero, los últimos acontecimientos como la pandemia o la incertidumbre económica, han hecho esta tarea más difícil de...
https://webserver-liferaywww-prd.lfr.cloud/de/web/guest/blog/customer-experience/las-10-principales-tendencias-en-portales-de-clientes-de-2023

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