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Content, strategy, marketing, conversion: how does it all fit together?
Following on the upcoming Liferay Commerce, Mattew Draper wrote an excellent blog last month on the importance of connecting content and commerce. He made a solid case for building both sides on a...
https://webserver-liferaywww-prd.lfr.cloud/es/web/guest/blog/customer-experience/content-strategy-marketing-conversion-how-does-it-all-fit-together-
Como Liferay facilita os pedidos B2B para empresas do setor industrial
Quando seus clientes precisam comprar uma peça de reposição, quanto tempo demora para eles concluírem este processo? Seus clientes precisam passar por um processo tedioso de navegar em um catálogo...
https://webserver-liferaywww-prd.lfr.cloud/es/web/guest/blog/customer-experience/como-liferay-facilita-os-pedidos-b2b-para-empresas-do-setor-industrial
Digitale Transformation: Schluss mit dem Schubladendenken!
Ja, wir haben es alle gelernt: Digitalprojekte werden nicht durch Tools erfolgreich. Sondern dann, wenn wir magische Kundenerlebnisse schaffen. Das gilt übrigens mehr denn je auch für B2B. Aber...
https://webserver-liferaywww-prd.lfr.cloud/es/web/guest/blog/current-experiences/warum-wir-in-unserer-digitalen-transformation-immer-noch-die-falschen-schwerpunkte-setzen
Liferay DXP Cloud Multi-Cloud Capabilities
The enterprise cloud computing market has evolved a lot in 2020. Companies are continuing to move workloads from on-premise to the cloud at a rapid pace. At the same time, we see an increase in the...
https://webserver-liferaywww-prd.lfr.cloud/es/web/guest/blog/liferay-experience/liferay-dxp-cloud-multi-cloud-capabilities
Top 5 Customer Portal Examples 2020
How much does a single negative experience cost your business? Research has shown that people are willing to pay on average $1,506 to cancel contracts early, due to a single bad experience. In...
https://webserver-liferaywww-prd.lfr.cloud/es/web/guest/blog/current-experiences/top-5-customer-portal-examples-2020
Is Personalisation Worth the Hype?
If you’re in the digital space, personalising campaigns is an effective way to get good results. While personalisation can be done in a range of ways, are the results generated worth the amount of...
https://webserver-liferaywww-prd.lfr.cloud/es/web/guest/blog/customer-experience/is-personalisation-worth-the-hype-
Cómo evaluar Plataformas Web
El sistema de evaluación de Plataformas Web puede ser muy diferente dependiendo de la cultura de la organización y de la personalidad del equipo de gestión de proyectos. Diseñar un sistema de...
https://webserver-liferaywww-prd.lfr.cloud/es/web/guest/blog/customer-experience/como-evaluar-plataformas-web
Three Mobile Platform Implementation Roadblocks and How to Overcome Them
Are you in the midst of mobile app development or responsive web design but keep running into major roadblocks that stop you from finding success? You are not alone in facing these issues....
https://webserver-liferaywww-prd.lfr.cloud/es/web/guest/blog/current-experiences/three-mobile-platform-implementation-roadblocks-and-how-to-overcome-them
5 Previsioni sulla Customer Experience per il Settore Manifatturiero
Ai produttori viene sempre di più richiesto di integrare la centralità del cliente nei cicli di vita di prodotti, clienti e servizi. Poiché le aspettative dei clienti continuano a evolversi, le...
https://webserver-liferaywww-prd.lfr.cloud/es/web/guest/blog/customer-experience/5-previsioni-sulla-customer-experience-per-il-settore-manifatturiero
Gartner zeichnet Liferay im Magic Quadrant 2021 als führenden Anbieter für DXPs aus
Wir freuen uns und sind geehrt, im Gartner Magic Quadrant for Digital Experience Platforms 2021 erneut als führender Anbieter positioniert worden zu sein. Diese Auszeichnung macht Liferay zum...
https://webserver-liferaywww-prd.lfr.cloud/es/web/guest/blog/liferay-experience/gartner-zeichnet-liferay-im-magic-quadrant-2021-als-fuhrenden-anbieter-fur-dxps-aus
Three Reasons to Use a Portal Platform
Portal Platforms Are Designed for the Long Game Most companies buy solutions based on what they need to complete their projects today, without considering what their tech stack will look like in a...
https://webserver-liferaywww-prd.lfr.cloud/es/web/guest/blog/customer-experience/three-reasons-to-use-a-portal-platform
The Future of Java and How It Affects Liferay
Java 11 was released on September 25, 2018 and with it came changes to the release and support model that has lead to some noise within the Java community. The two most notable concerns are the end...
https://webserver-liferaywww-prd.lfr.cloud/es/web/guest/blog/current-experiences/the-future-of-java-and-how-it-affects-liferay
För-och nackdelar med B2B e-handel
Fastän e-handelns betydelse inom B2B företagsvärlden är ganska hög, överväger fortfarande flera tillverkare och återförsäljare för-och nackdelarna med att flytta över sin B2B försäljningsmodell...
https://webserver-liferaywww-prd.lfr.cloud/es/web/guest/blog/customer-experience/for-och-nackdelar-med-b2b-e-handel
3 Gründe, warum jeder Digitalisierer die Abkürzung “DXP” kennen sollte
Zugegeben: Das Kürzel DXP, oder seine dahinter stehende Bedeutung “Digital Experience Platform”, ist ein wenig sperrig. Hinter diesen drei Buchstaben verbirgt sich aber eine Schlüsseltechnologie...
https://webserver-liferaywww-prd.lfr.cloud/es/web/guest/blog/current-experiences/3-grunde-warum-jeder-digitalisierer-die-abkurzung-dxp-kennen-sollte
Engajamento do cliente: construir ou contratar uma ferramenta de portal?
Hoje, a experiência do usuário está no topo da lista de prioridades de empresas líderes em todos os setores. Por isso, muitas organizações recorrem a portais de engajamento do cliente para realizar...
https://webserver-liferaywww-prd.lfr.cloud/es/web/guest/blog/customer-experience/construir-ou-contratar-uma-ferramenta-de-portal
Why Back-End Integration Should Be Every Marketer’s Goal
The marketing strategies of companies across all types of industries are often focused on front-end priorities, such as implementing campaigns, shaping brand awareness through public relations,...
https://webserver-liferaywww-prd.lfr.cloud/es/web/guest/blog/current-experiences/why-back-end-integration-should-be-every-marketer-s-goal
Os Pilares de Segurança que os Provedores de Nuvem Precisam Dar Suporte
Uma pesquisa da empresa de analistas Wikibon demonstra que a segurança permaneceu notavelmente estável como o principal impedimento para a adoção de nuvens públicas. Isso é algo eu lido...
https://webserver-liferaywww-prd.lfr.cloud/es/web/guest/blog/current-experiences/os-pilares-de-seguranca-que-os-provedores-de-nuvem-precisam-dar-suporte
¿Cuál es la diferencia entre CMS, Portal y DXP?
Las herramientas de creación de experiencias digitales para los clientes están evolucionando de acuerdo con los cambios en las necesidades de los consumidores. Con eso, se han convertido en...
https://webserver-liferaywww-prd.lfr.cloud/es/web/guest/blog/current-experiences/diferencia-entre-cms-portal-y-dxp-
Der Weg zum eigenen Kundenportal - 5 Fragen und Antworten
Unternehmen fast aller Branchen und unterschiedlichster Größen bieten ihren Kunden, Mitarbeitern und Partnern sogenannte Kundenportale an. Dies gilt insbesondere für den B2B-Bereich mit seinen...
https://webserver-liferaywww-prd.lfr.cloud/es/web/guest/blog/customer-experience/der-weg-zum-eigenen-kundenportal-5-fragen-und-antworten
10 Schlüsselelemente für die digitale Transformation der Öffentlichen Hand
Mit dem Anstieg der digitalen Services im Privatsektor steigen ebenfalls die Anforderungen und Erwartungen der Bürger:innen an die Öffentliche Hand. Sie wünschen sich mehr denn je die gleichen...
https://webserver-liferaywww-prd.lfr.cloud/es/web/guest/blog/current-experiences/10-schluesselelemente-fuer-die-digitale-transformation-der-oeffentlichen-hand
B2B-verkkokaupan edut ja haasteet
Vaikka verkkokaupan merkitys B2B-liiketoiminnassa on jo melko hyvin tiedossa, monet toimittajat ja jakelijat pohtivat vielä, mitä etuja ja mahdollisia haasteita liiketoiminnan siirtäminen...
https://webserver-liferaywww-prd.lfr.cloud/es/web/guest/blog/customer-experience/b2b-verkkokaupan-edut-ja-haasteet
Digitaler Handel – die Herausforderungen im B2B
Die globalen Ereignisse der vergangenen Jahre haben viele Unternehmen auf der ganzen Welt dazu gebracht, ihre digitale Transformation zu beschleunigen – so auch im Bereich Handel. Die...
https://webserver-liferaywww-prd.lfr.cloud/es/web/guest/blog/current-experiences/digitaler-handel-herausforderungen-im-b2b
20 Must-Know Stats for Insurers in 2022
The last two years, we’ve experienced a period of unknown risk and a rise in health concerns. This led to more people scrambling to purchase insurance, but were insurers ready to serve these...
https://webserver-liferaywww-prd.lfr.cloud/es/web/guest/blog/customer-experience/20-must-know-stats-for-insurers-in-2022
Better Data Comes from Better Systems: 3 Tips for Your Data Analytics Strategy
What’s Your Data Analytics Strategy? It’s a question we hear often these days. Companies are leaning on technology’s ability to pull in customer data at every point, and that massive amount of data...
https://webserver-liferaywww-prd.lfr.cloud/es/web/guest/blog/current-experiences/better-data-comes-from-better-systems-3-tips-for-your-data-analytics-strategy
20 datos sobre las tendencias que marcaran la experiencia de los empleados en 2025
En los últimos años se han producido cambios en los puestos de trabajo tradicionales. Mientras el mundo y la tecnología siguen marcando hitos, ¿cómo evolucionará la experiencia de los empleados en...
https://webserver-liferaywww-prd.lfr.cloud/es/web/guest/blog/employee-experience/20-datos-sobre-las-tendencias-que-marcaran-la-experiencia-de-los-empleados-en-2025
O Fundamental Papel do CIO
Tradicionalmente, o papel da área de TI inclui fazer a gestão da infraestrutura, da execução de projetos internos e do service desk. Com o movimento de transformação digital dos negócios, mudam...
https://webserver-liferaywww-prd.lfr.cloud/es/web/guest/blog/current-experiences/o-fundamental-papel-do-cio
The State of Digital Transformation in Financial Services
Digital transformation is often referred to as a sort of road. The beginning is uphill and it’s hard to get started. Later, you see obstacles ahead blocking the way. When a finish line appears in...
https://webserver-liferaywww-prd.lfr.cloud/es/web/guest/blog/customer-experience/the-state-of-digital-transformation-in-financial-services
The Evolution of the Plugin Model — And Why It Needed to Evolve in the First Place
Sometimes I sit and reflect: what made me fall in love with Liferay? Maybe that sounds like a strange way to pass the time. But after almost 15 years of developing expertise in Liferay, it’s fair...
https://webserver-liferaywww-prd.lfr.cloud/es/web/guest/blog/liferay-experience/the-evolution-of-the-plugin-model
8 Buenas prácticas para su estrategia omnicanal
Las estrategias omnicanales de éxito dependen de experiencias consistentes en todas las interacciones del customer journey. Algo que, al conseguirse, proporciona grandes beneficios tanto para el...
https://webserver-liferaywww-prd.lfr.cloud/es/web/guest/blog/customer-experience/8-buenas-practicas-para-su-estrategia-omnicanal
5 estadísticas críticas para mejorar la experiencia del cliente en la fabricación en 2022
El sector de manufacturing ya no puede limitarse a la creación de productos físicos: la demanda de los clientes, la tecnología y, ahora, una pandemia mundial han cambiado el sector. Para que los...
https://webserver-liferaywww-prd.lfr.cloud/es/web/guest/blog/customer-experience/5-estadisticas-criticas-para-mejorar-la-experiencia-del-cliente-en-la-fabricacion-en-2022
Gemeinsam mit Liferay durch die Corona-Krise
Angesichts der sich beinahe täglich verändernden globalen Gesundheits- und Wirtschaftslage möchten wir an diese Stelle zusammenfassen, wie Liferay auf die Krise reagiert. Bei einem unserer...
https://webserver-liferaywww-prd.lfr.cloud/es/web/guest/blog/current-experiences/gemeinsam-mit-liferay-durch-die-corona-krise
La Parola ai Partner: Adiacent
Nome e cognome Paola Castellacci Professione CEO presso Adiacent La tua passione Ho molto a cuore il tema della digitalizzazione e dell’industria 4.0: mi piace entrare nel vivo della parte...
https://webserver-liferaywww-prd.lfr.cloud/es/web/guest/blog/business-partner-experience/la-parola-ai-partner-adiacent
Celebrating 2 Years of Liferay DXP Cloud
On October 9th, 2018 we published a press release announcing the launch of Liferay DXP Cloud. Since then, a lot of things happened and we are excited to celebrate our 2-year anniversary today....
https://webserver-liferaywww-prd.lfr.cloud/es/web/guest/blog/category/celebrating-2-years-of-liferay-dxp-cloud
Mobile First, una exigencia clave para las empresas actuales
En la actualidad, cobra una importancia creciente para las empresas el hecho de disponer de una estrategia web que incorpore un diseño responsivo, es decir, que ofrezca al público una experiencia...
https://webserver-liferaywww-prd.lfr.cloud/es/web/guest/blog/customer-experience/mobile-first-una-exigencia-clave-para-las-empresas-actuales
La mejora de los servicios públicos, la clave para generar confianza
Los nuevos hábitos de los ciudadanos, con un perfil de usuario hiperconectado y móvil, obligan a las administraciones a proporcionar un plus en los servicios que ofrecen. Los ciudadanos actuales...
https://webserver-liferaywww-prd.lfr.cloud/es/web/guest/blog/customer-experience/la-mejora-de-los-servicios-publicos-la-clave-para-generar-confianza
Digitale Transformation in der Fertigung: Warum Sie eine DXP nutzen sollten
Jede Branche – insbesondere die Fertigung – bringt einzigartige Anforderungen in Sachen digitaler Transformation mit sich. Schließlich sind die Hersteller für die Produktion und den Vertrieb von...
https://webserver-liferaywww-prd.lfr.cloud/es/web/guest/blog/current-experiences/digitale-transformation-in-der-fertigung
5 Trends im Lieferkettenmanagement, die jedes Unternehmen 2025 im Blick haben sollte
Ein neues Jahr bedeutet sowohl neue als auch wiederkehrende Herausforderungen für die Lieferkette für Beschaffungsteams und Unternehmen. Seit COVID-19 sind viele Unternehmen mit Störungen in der...
https://webserver-liferaywww-prd.lfr.cloud/es/web/guest/blog/current-experiences/5-trends-im-lieferkettenmanagement-die-jedes-unternehmen-2025-im-blick-haben-sollte
PaaS vs SaaS — Quale è la differenza?
SaaS, PaaS, che cosa significano tutti questi acronimi? Scopriamo cosa significano tutte queste offerte cloud per la tua attività. Che differenza c'è fra SaaS e PaaS? PaaS e SaaS sono due delle più...
https://webserver-liferaywww-prd.lfr.cloud/es/web/guest/blog/current-experiences/paas-vs-saas-quale-la-differenza-
¿Cuál es la diferencia entre SaaS y PaaS?
SaaS, PaaS: ¿qué significan todas estas siglas? Permítenos ayudarte a desglosar lo que estas diferentes ofertas de nube significan para tu empresa. ¿Cuál es la diferencia entre SaaS y PaaS? PaaS y...
https://webserver-liferaywww-prd.lfr.cloud/es/web/guest/blog/current-experiences/-cual-es-la-diferencia-entre-saas-y-paas
How to Retain Your Legacy Systems and Modernise Customer Experience with an Integration Platform
Organisations today have an incredible opportunity to grow their business and cut costs if they can provide a seamless digital experience for their customers. For many organisations, though, the...
https://webserver-liferaywww-prd.lfr.cloud/es/web/guest/blog/current-experiences/how-to-retain-your-legacy-systems-and-modernise-customer-experience-with-an-integration-platform

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