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Por que a Integração com Back-End é tão Importante para o Marketing?
As estratégias de marketing em todas as verticais de negócio geralmente focam em prioridades de front-end, como a implementar campanhas, a elaborar o brand awareness através de relações públicas,...
https://webserver-liferaywww-prd.lfr.cloud/es/web/guest/blog/current-experiences/por-que-a-integracao-com-back-end-e-tao-importante-para-o-marketing-
Un Guía para el CMS Headless
Los profesionales de marketing han utilizado content management systems (CMSs) para gestionar sus contenidos online, pero la necesidad del marketing omnicanal transformó el CMS y llevó a la...
https://webserver-liferaywww-prd.lfr.cloud/es/web/guest/blog/customer-experience/un-guia-para-el-cms-headless
6 Techniken, die Sie für die Personalisierung von Websites beherrschen müssen
Die Personalisierung von Website-Inhalten kann für Unternehmen ein wesentliches Differenzierungsmerkmal sein. Und nicht nur das: Immer mehr Kunden – auch im B2B-Bereich – erwarten heutzutage eine...
https://webserver-liferaywww-prd.lfr.cloud/es/web/guest/blog/customer-experience/6-techniken-die-sie-fur-die-personalisierung-von-websites-beherrschen-mussen
Fixing Your Biggest Customer Pain Points
This is part two of a two-part blog series. For information on how to discover your company’s unique pain points, including how to create an effective and honest customer journey map, read Finding...
https://webserver-liferaywww-prd.lfr.cloud/es/web/guest/blog/customer-experience/fixing-your-biggest-customer-pain-points
Transformando os Serviços Públicos Através da Experiência do Cliente
Serviços digitais são uma maneira de demonstrar que órgãos públicos podem prover um serviço de qualidade e ao mesmo tempo abrir caminhos para futuras interações com os cidadãos. Apenas 46% dos...
https://webserver-liferaywww-prd.lfr.cloud/es/web/guest/blog/customer-experience/transformando-os-servicos-publicos-atraves-da-experiencia-do-cliente
Four Major Mistakes in Predictive Marketing and How to Avoid Them
From dynamic web content to targeted email campaigns to mobile app push notifications, predictive marketing can take on many forms. However, they are all defined by anticipating future needs and...
https://webserver-liferaywww-prd.lfr.cloud/es/web/guest/blog/customer-experience/four-major-mistakes-in-predictive-marketing-and-how-to-avoid-them
Experiencias digitales más fáciles para todos con Liferay DXP 7.4
Ante los profundos cambios de los últimos 18 meses, la necesidad de las empresas de ser ágiles y adaptarse rápidamente ha demostrado ser un factor más importante que nunca para el éxito. Las...
https://webserver-liferaywww-prd.lfr.cloud/es/web/guest/blog/liferay-experience/experiencias-digitales-mas-faciles-para-todos-con-liferay-dxp-7-4
3 Ways Digital Workplaces can Increase Employee Engagement
Despite the changes brought on by the one pandemic, one benefit shines through: global employee engagement was at an all time high in 2020 at 68%. Why is it that employee engagement, or the level...
https://webserver-liferaywww-prd.lfr.cloud/es/web/guest/blog/customer-experience/3-ways-digital-workplaces-can-increase-employee-engagement
Plataformas de Experiencia Digital, la evolución del portal tradicional
En la era digital, donde la capacidad para mejorar la experiencia del cliente se ha convertido en un elemento diferenciador, los portales y su capacidad para personalizar experiencias, ...
https://webserver-liferaywww-prd.lfr.cloud/es/web/guest/blog/customer-experience/plataformas-de-experiencia-digital-la-evolucion-del-portal-tradicional
Why Chatbots Are Critical to Banking Innovation
The sudden popularity of chatbots is understandable considering that we’ve been talking to machines regularly since Siri’s debut in 2011. But while nearly every smartphone user has tried a voice...
https://webserver-liferaywww-prd.lfr.cloud/es/web/guest/blog/customer-experience/why-chatbots-are-critical-to-banking-innovation
Transformação Digital em Empresas de Gestão do Patrimônio
A transformação digital já chegou para o setor de Gestão do Patrimônio e as mudanças no comportamento do cliente já estão em curso. Além disso, a competição neste segmento está aumentando, junto...
https://webserver-liferaywww-prd.lfr.cloud/es/web/guest/blog/current-experiences/transformacao-digital-em-empresas-de-gestao-do-patrimonio
Resolvendo qualquer problema com o Design Sprint
O Design Sprint é uma metodologia criada pelo Google, agregando elementos de gestão estratégica, inovação, ciências do comportamento, design e mais. Juliana do Vale, líder de UX Design na...
https://webserver-liferaywww-prd.lfr.cloud/es/web/guest/blog/current-experiences/resolvendo-qualquer-problema-com-o-design-sprint
6 Ways Vendor Portals Help to Strengthen Vendor Communications
The key to building relationships with vendors that are mutually beneficial, strong, and durable is being able to provide them with an experience that is always efficient and personalised. Vendor...
https://webserver-liferaywww-prd.lfr.cloud/es/web/guest/blog/current-experiences/6-ways-vendor-portals-help-to-strengthen-vendor-communications
Convierte tu portal B2B en ventaja competitiva
Si bien las experiencias de cliente B2B son distintas de las experiencias B2C, los clientes ya esperan de las segundas las mismas experiencias personalizadas e intuitivas que se han acostumbrado a...
https://webserver-liferaywww-prd.lfr.cloud/es/web/guest/blog/customer-experience/convierte-tu-portal-b2b-en-ventaja-competitiva
Seis tendências de Experiência do Cliente para 2018
O que define uma boa experiência do cliente está em constante transformação devido às constantes mudanças de comportamento do público e o uso de novas tecnologias. Entretanto, embora CX mude com o...
https://webserver-liferaywww-prd.lfr.cloud/es/web/guest/blog/customer-experience/seis-tendencias-de-experiencia-do-cliente-para-2018

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